Nokia and Sony Pictures team for innovative 3D 360 Immersive Virtual Reality content
November 14 2016 - 03:14PM
Nokia and Sony Pictures today announced a new
multi-year worldwide agreement whereby Sony Pictures will use Nokia
OZO hardware and software tools to explore the creative potential
of Virtual Reality production and distribution. The studio will
also integrate the OZO Player SDK into Sony Pictures Home
Entertainment's Privilege Plus app, available through Google
Play.
"VR is a fast growing medium that is rapidly changing how we
communicate and bringing a deeper connection to how we experience
content," said Paul Melin, vice president of
Digital Media at Nokia Technologies. "We're thrilled to partner
with Sony Pictures and its talented storytellers to apply our
technology and create experiences only possible with OZO - like 3D
360 live VR broadcast."
Nokia will collaborate with Sony Pictures and provide equipment
and VR technology to support the creation of special VR content.
Sony Pictures will also leverage OZO Live to transport fans to Sony
Pictures events that they couldn't otherwise attend. OZO Live
allows content creators to produce fully immersive live experiences
through 3D 360 degree video and audio playback technologies.
"Partnerships with cutting edge technology companies like Nokia
are critical as we develop the market for VR experiences and build
scale in our production and distribution efforts," said
Pete Wood, SVP, Digital Sales at Sony Pictures
Home Entertainment.
Scot Barbour, VP, Production Technology at Sony
Pictures added,"Nokia's OZO camera and its suite of professional
tools are an excellent solution for content creators because they
seamlessly integrate into established production processes
and workflows, and enable the real time capture and broadcast
of VR content."
While the OZO solution offers many advantages for content
creators, it also extends several benefits for playback. OZO Player
SDK will be integrated into Sony's Privilege Plus app, which will
bring unique content straight to fans. The OZO Player SDK allows
professionals to create amazing VR apps and experiences on any
major platform. The SDK supports the creation of immersive apps
with the highest quality playback of OZO content including 360
spatial audio, while also providing support for standard VR video
and audio formats.
About Sony Pictures EntertainmentSony Pictures
Entertainment (SPE) is a subsidiary of Sony Entertainment Inc., a
subsidiary of Tokyo-based Sony Corporation. SPE's global operations
encompass motion picture production, acquisition and distribution;
television production, acquisition and distribution; television
networks; digital content creation and distribution; operation of
studio facilities; and development of new entertainment products,
services and technologies. For additional information, go to
http://www.sonypictures.com.
About OZOOZO is a first-of-its-kind
professional VR tool that eight sensors and eight microphones and
exports a single file, thus eliminating the need for complicated
rigs, wires, long setup times, and synching and swapping of
separate memory cards. Designed to remove technical barriers so
content creators can focus on being creative, OZO requires just one
simple output cable and one single file to store all video and
audio data, all in perfect sync. The OZO Software Suite is a
complete professional production package that includes OZO Creator,
OZO Remote, OZO Preview, OZO Live and OZO Player SDK expanding the
human possibilities of the ever-evolving world of technology. With
purchase of the camera, professionals get OZO Creator, OZO Remote,
and OZO Preview. Nokia is also running a promotion until end of the
year, making for a limited time OZO Live available for free to OZO
camera customers.
About NokiaNokia is a global leader in the
technologies that connect people and things. Powered by the
innovation of Nokia Bell Labs and Nokia Technologies, the company
is at the forefront of creating and licensing the technologies that
are increasingly at the heart of our connected lives.
With state-of-the-art software, hardware and services for any
type of network, Nokia is uniquely positioned to help communication
service providers, governments, and large enterprises deliver on
the promise of 5G, the Cloud and the Internet of Things.
http://nokia.com
Media Enquiries:Nokia TechnologiesKeith
MutzmanPhone: +1
415-269-4734Email: keith.mutzman@nokia.com
Sony Pictures Entertainment Email: spe_press@spe.sony.com
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