SANTA ANA, Calif., April 23, 2015 /PRNewswire/ -- BEHR Interior
Paint has been ranked highest in customer satisfaction, according
to the J.D. Power 2015 Paint Satisfaction Study. The study found
that BEHR interior paint ranked higher than all other interior
paint brands and performs particularly well against key
satisfaction factors including durability and
warranty/guarantee.
"We continually strive to set industry benchmarks for quality,
performance and value, so it's an honor to be ranked highest by
consumers within the interior paint category," said Jodi Allen, chief marketing officer, Masco
Coatings Group. "With innovative and award-winning products like
BEHR® MARQUEE Interior Paint & Primer, we're proud to offer
do-it-yourselfers and professionals best-in-class choices when it
comes to painting."
The 2015 Paint Satisfaction Study was fielded in January and
February 2015 and is based on
responses from 7,840 customers who purchased interior and/or
exterior paint within the previous 12 months. In the study, BEHR
Interior Paint received a score of 823 on a 1,000-point scale as
well as a J.D. Power.com Power Circle Rating™ of 5, the highest
rating, indicating it is ranked "Among the best" by study
participants.
Do-it-yourselfers can visit BEHR.com to learn more about BEHR
Interior Paint products including the BEHR MARQUEE Interior Paint
& Primer one-coat coverage guarantee* and access how-to
information.
Fans can also follow Behr on Twitter at twitter.com/behrpaint,
like Behr on Facebook at facebook.com/behrpaint, and browse how-to
videos at youtube.com/user/BehrPaints.
*For details and limitations,
visit BEHR.com/MARQUEEguarantee
About Masco Coatings Group
Masco Coatings Group, home to BEHR® and KILZ® Brands, is one of
the largest suppliers of paint, primers, stains and surface finish
products. From best-selling KILZ primer to handle the toughest
stain challenges to award-winning BEHR paint and primers in one,
Masco Coatings Group is dedicated to meeting the coating and color
needs of architectural and design professionals with an unwavering
commitment to quality, innovation and value. Our Professional
Products & Services Program offers business solutions, tools,
and resources such as direct-to-job-site delivery from our
nationwide distribution centers (restrictions apply), factory
tinting, color matching, renderings, and expert support. Masco
Coatings Group is a division of Masco Corporation (NYSE:MAS) and is
headquartered in Santa Ana, CA.
For more information, visit BEHR.com and KILZ.com.
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SOURCE Masco Coatings Group