NEW YORK, Jan. 31, 2017 /PRNewswire/ -- The American
Heart Association announced today that the Go Red For Women™ Red
Dress Collection 2017 presented by Macy's will return to New York
Fashion Week at the Hammerstein Ballroom on Thursday, February 9, 2017. The fashion show is
slated to feature 19 celebrities in gowns by top fashion designers.
Founded by NHLBI's The Heart Truth®, the event reminds women of the
need to protect their heart health. The show begins at 8 p.m. ET, along with a Facebook Live on Go Red
For Women's Facebook page.
Walking in this year's Go Red For Women's Red Dress Collection
presented by Macy's are: Adrienne
Bailon (co-host, The Real); Bonnie Somerville (Code Black); CCH
Pounder (NCIS: New Orleans,
Sons of Anarchy); Diane Guerrero
(Orange is the New Black, Jane the Virgin); Jazz Jennings (activist/I am Jazz);
Jeannie Mai (co-host, The
Real); Jessie James Decker
(singer/designer/reality star); Juliette
Lewis (Secrets and Lies); Lauren Holly (Motive); Laurie Hernandez (Olympic Gymnast); Lea Thompson (Switched at Birth, Back to the
Future); Lorraine Toussaint
(Orange is the New Black); Lucy
Lawless (Zena: Warrior Princess, Parks &
Recreation); Lynn Whitfield
(Greenleaf); Maureen
McCormick (Dancing with the Stars); Peyton List (Jessie); Rachel Platten (singer); Stephanie March (Law & Order SVU);
and Veronica Webb (model).
This year, for the first time ever, heart disease survivors will
be walking alongside the celebrities. Last year, Macy's took its
commitment to women's health to the next level by holding a
nationwide employee associate casting call to identify five
associates from Macy's stores who've been personally impacted by
heart disease. Odilia Cristabel
Flores from New York City,
a Senior Manager in Macy's Social Compliance Department, and AHA
Real Woman Nicole Hardy from Scarborough,
Maine will be hitting the runway to raise awareness for a
cause they know all too well.
"We are grateful to all of the celebrities and survivors walking
in this year's Go Red For Women Red Dress Collection for inspiring
women world-wide to prioritize their heart health and make
'Know Your Numbers' actionable,"
said Nancy Brown, Chief Executive
Officer, American Heart Association. "The American Heart
Association's Go Red For Women movement is honored to be a part of
New York Fashion Week with Macy's, to shine a bright light on
women's heart disease, both on and off the runway."
Cardiovascular diseases cause 1 in 3 deaths among women each
year – more than all cancers combined. However, 80 percent of
cardiac and stroke events may be prevented with education and
action. The most important action: know your numbers. Knowing the
most critical numbers for your heart health including Blood
Pressure, Cholesterol, Blood Sugar, and Body Mass Index (BMI) could
save your life. Go Red For Women and Macy's are encouraging all
women to learn their personal health numbers. Your heart might
depend on it.
Macy's, the founding national sponsor of Go Red For Women, is
the presenting sponsor of the annual Go Red For Women Red Dress
Collection. To date, Macy's has raised more than $60 million through the generosity and commitment
of Macy's associates and customers, which has helped to directly
fund women's heart health research and education.
"The Go Red For Women Red Dress Collection is more than a runway
show, but a truly unique event that has inspired millions to
support the cause," said Holly
Thomas, group vice president of cause marketing at Macy's.
"This year, it gets even more personal when one of our own Macy's
executives affected by heart disease is featured on the catwalk,
plus three celebrities will be wearing the designs of our emerging
Fashion Incubator designers from Chicago, San
Francisco and Washington,
D.C."
The Go Red For Women Red Dress Collection 2017 presented by
Macy's features three looks from designers in the not-for-profit,
independently-run Fashion Incubator Programs housed at Macy's:
Masha Titievsky from the Chicago
Fashion Incubator, Bethany Meuleners
from Fashion Incubator San Francisco, and Amanda Casarez from the D.C. Fashion
Incubator. Wearing these designs will be Lorraine Toussaint in VARYFORM by Masha Titievsky, CCH Pounder in Bethany Meuleners, and Veronica Webb in Amanda
Casarez.
The American Heart Association's Go Red For Women and Red Dress
Collection 2017 presented by Macy's is nationally sponsored by
Macy's. Go Red is a trademark of the
American Heart Association, the Red Dress is a trademark of the
United States Department of Health and Human Services.
ABOUT RED DRESS COLLECTION
The Red Dress Collection
was founded in February 2003 and is a
fashion show now produced by the American Heart Association's Go
Red For Women movement and features couture red dresses from the
industry's elite designers worn by top celebrities in
entertainment, media, and fashion. The fashion show aims to drive
significant awareness and action—in an expected place like New York
Fashion Week--for one of the greatest health threats facing women
today: heart disease. The Go Red For Women Red Dress Collection is
presented by Macy's, the movement's national sponsor.
ABOUT GO RED FOR WOMEN
Go Red For Women is the
American Heart Association's national movement to end heart disease
and stroke in women because it's not just a man's disease. In fact,
more women than men die every year from heart disease and stroke.
The good news is that 80 percent of cardiac events can be prevented
with education and lifestyle changes. Go Red For Women advocates
for more research and swifter action for women's heart health. The
American Heart Association's Go Red For Women movement is
nationally sponsored by Macy's, with additional support from our
cause supporters. For more information, please visit
GoRedForWomen.org or call 1-888-MY-HEART (1-888-694-3278).
ABOUT AMERICAN HEART ASSOCIATION
The American Heart
Association is devoted to saving people from heart disease and
stroke – the two leading causes of death in the world. We team with
millions of volunteers to fund innovative research, fight for
stronger public health policies, and provide lifesaving tools and
information to prevent and treat these diseases. The Dallas-based association is the nation's
oldest and largest voluntary organization dedicated to fighting
heart disease and stroke. To learn more or to get involved, call
1-800-AHA-USA1, visit heart.org or call any of our offices around
the country. Follow us on Facebook and Twitter.
ABOUT MACY'S
Macy's, the largest retail brand of
Macy's, Inc. (NYSE:M), delivers fashion and affordable luxury to
customers at approximately 734 locations in 45 states, the
District of Columbia, Puerto Rico and Guam, as well as to customers in the U.S. and
more than 100 international destinations through its leading online
store at macys.com. Via its stores, e-commerce site, mobile and
social platforms, Macy's offers distinctive assortments including
the most desired family of exclusive and fashion brands for him,
her and home. Macy's is known for such epic events as Macy's 4th of
July Fireworks® and the Macy's Thanksgiving
Day Parade®, as well as spectacular fashion shows, culinary
events, flower shows and celebrity appearances. Macy's flagship
stores -- including Herald Square in New
York City, Union Square in San
Francisco, State Street in Chicago, and Dadeland in Miami and South Coast Plaza in southern
California -- are known
internationally and are leading destinations for visitors. Building
on a more than 150-year tradition, and with the collective support
of customers and employees, Macy's helps strengthen communities by
supporting local and national charities giving more than
$69 million each year to help make a
difference in the lives of our customers.
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SOURCE American Heart Association