Give Back in Style With Macy’s New Fashion Pass
July 20 2015 - 9:00AM
Business Wire
By giving $5 in support of several great
charities, customers will receive amazing savings on the latest
fashion at Macy’s
Continuing in its tradition of strengthening communities, Macy’s
(NYSE:M) has partnered with several extraordinary charity
organizations for its first-ever Fashion Pass. From July 22 to Aug.
15, when you give $5 at the register, customers will receive 15
percent to 20 percent off storewide, plus $10 off a $30 purchase.
One hundred percent of the $5 donation will benefit: Children’s
Cancer Research Fund®, Council of Fashion Designers of America
Foundation, Inc., The Elizabeth Taylor AIDS Foundation, Ronald
McDonald House Charities® of Chicagoland & Northwest Indiana,
Ronald McDonald House New York and The Fashion Incubators at
Macy’s.
“Macy’s prides itself on giving back to our local communities,”
said Martine Reardon, Macy’s chief marketing officer. “We work
year-round to ensure that we can offer our customers an easy and
rewarding way to support great charities that are important to
them.”
Macy’s has up-to-the-minute trends covered for fall—from
ultra-sleek and minimalist to eclectic bohemian with international
panache, to modernist athleisure and ultra-glamorous—and customers
will be able to use their Fashion Pass to access the hottest
designs at fabulous prices, all while supporting organizations that
do life-changing work.
Organizations that benefit from Macy’s Fashion Pass include:
Children’s Cancer Research Fund
Children's Cancer Research Fund invests in lifesaving research
and patient care programs that set the standard for treating
children with childhood cancers and blood disorders. From finding
the causes of these rare diseases to discovering innovative
treatments, to supporting survivors post-treatment, Children's
Cancer Research Fund is committed to bringing hope and cures to
young patients and their families.
Council of Fashion Designers of America
Foundation, Inc.
The mission of the Council of Fashion Designers of America is to
strengthen the influence and success of American designers in the
global economy. The CFDA Foundation, Inc. is a separate
not-for-profit organization, created to raise funds for charity and
industry activities.
The Elizabeth Taylor AIDS
Foundation
Elizabeth Taylor established The Elizabeth Taylor AIDS
Foundation (ETAF) in 1991 to support organizations delivering
direct care and services to people living with HIV and AIDS, often
to the most marginalized populations. Today, ETAF also
provides funding for HIV prevention education and advocacy programs
throughout the world, including existing organizations creating new
and innovative techniques that help spread awareness of HIV
prevention and treatment to targeted communities.
Ronald McDonald House Charities® of
Chicagoland and Northwest Indiana (RMHC®-CNI)
The mission of RMHC-CNI is to care for families of children with
complex medical needs by providing comfort, compassion and a sense
of community in a ‘home away from home’. RMHC-CNI keeps families of
hospitalized children together, when they need it most.
Ronald McDonald House New York
Ronald McDonald House New York provides temporary housing for
pediatric cancer patients and their families in a strong,
supportive and caring environment which encourages and nurtures the
development of child-to-child and parent-to-parent support systems.
Ronald McDonald House New York is the largest facility of its type
in the world. The House can accommodate 84 families, and it is
filled to capacity almost every night. The House’s location in
Manhattan, in close proximity to 19 major medical and cancer
treatment centers, draws children and families from across the
country and the world, as well as from the metropolitan New York
City area. Since its founding, more than 35,000 families have
stayed at Ronald McDonald House New York. For more information,
visit rmh-newyork.org.
The Fashion Incubators at
Macy’s
The mission of The Fashion Incubators at Macy’s is to accelerate
emerging apparel and accessories design businesses in Chicago,
Philadelphia and San Francisco while supporting fashion industry
economic growth and job creation in each city. The Incubators are
independent nonprofits with work space donated by Macy’s.
For more information about the program and participating
charities, visit macys.com/fashionpass
About Macy’s
Macy's, the largest retail brand of Macy's, Inc., delivers
fashion and affordable luxury to customers at approximately 775
locations in 45 states, the District of Columbia, Puerto Rico and
Guam, as well as to customers in the U.S. and more than 100
international destinations through its leading online store at
macys.com. Via its stores, e-commerce site, mobile and social
platforms, Macy's offers distinctive assortments including the most
desired family of exclusive and fashion brands for him, her and
home. Macy's is known for such epic events as Macy's 4th of July
Fireworks® and the Macy's Thanksgiving Day Parade®, as well as
spectacular fashion shows, culinary events, flower shows and
celebrity appearances. Macy's flagship stores -- including Herald
Square in New York City, Union Square in San Francisco, State
Street in Chicago, and Dadeland in Miami and South Coast Plaza in
southern California -- are known internationally and are leading
destinations for visitors. Building on a more than 150-year
tradition, and with the collective support of customers and
employees, Macy's helps strengthen communities by supporting local
and national charities giving more than $69 million each year to
help make a difference in the lives of our customers.
For Macy’s media materials, including images and contacts,
please visit our online pressroom at macys.com/pressroom.
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version on businesswire.com: http://www.businesswire.com/news/home/20150720005178/en/
Macy’s Media RelationsJulie Strider Fukami,
646-429-5213julie.strider@macys.comorBilly Dume,
646-429-7449billy.dume@macys.com
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