Gold Peak® to Launch Ready-to-Drink Tea Lattes and Cold Brew Coffees in 2017
September 01 2016 - 9:39AM
Business Wire
New products will add to Coca-Cola’s expanding
portfolio in two growing categories
Gold Peak, known for its premium line of iced teas and coffee
products that deliver home-brewed taste, announced today that it
will introduce new ready-to-drink tea lattes and coffees in the
first quarter of 2017. The RTD tea latte segment is considered an
emerging beverage category, while RTD coffees have enjoyed very
strong growth over the past five years.
Gold Peak will join Illy in Coca-Cola’s burgeoning RTD coffee
portfolio in the United States. Together, they will be part of a
multi-brand strategy to give consumers a variety of great-tasting
options, and help the company become a major player in a beverage
category that continues to rise in popularity.
“Gold Peak has a passionate following of fans who love the
‘taste that brings you home,’” said Geoff Henry, Vice President Tea
& Coffee for Coca-Cola. “We are excited to introduce new ways
for people to enjoy the brand. Our new tea lattes and cold brew
iced coffees will feature our signature high quality ingredients
and distinct taste for a delicious pick-me-up anytime of the
day.”
Gold Peak’s RTD teas and coffees will feature real milk and
sugar in an array of tasty flavors.
A shining star in The Coca-Cola Company’s ever broadening
portfolio of popular beverages, Gold Peak is one of the
fastest-growing national iced tea brands. In 2014, it eclipsed $1
billion in annual sales for the first time, becoming the 20th
Coca-Cola brand to do so.
About The Coca-Cola Company
The Coca-Cola Company (NYSE: KO) is the world's
largest beverage company, refreshing consumers with more than 500
sparkling and still brands and more than 3,800 beverage choices.
Led by Coca-Cola, one of the world's most valuable and recognizable
brands, our company’s portfolio features 20 billion-dollar brands,
18 of which are available in reduced-, low- or no-calorie options.
Our billion-dollar brands include Diet Coke, Coca-Cola Zero, Fanta,
Sprite, Dasani, vitaminwater, Powerade, Minute Maid, Simply, Del
Valle, Georgia and Gold Peak. Through the world's largest beverage
distribution system, we are the No. 1 provider of both sparkling
and still beverages. More than 1.9 billion servings of our
beverages are enjoyed by consumers in more than 200 countries each
day. With an enduring commitment to building sustainable
communities, our company is focused on initiatives that reduce our
environmental footprint, create a safe, inclusive work environment
for our associates, and enhance the economic development of the
communities where we operate. Together with our bottling partners,
we rank among the world's top 10 private employers with more than
700,000 system associates. For more information,
visit Coca-Cola Journey at www.coca-colacompany.com,
follow us on Twitter at twitter.com/CocaColaCo, visit our
blog, Coca-Cola Unbottled, at www.coca-colablog.com or
find us on LinkedIn
at www.linkedin.com/company/the-coca-cola-company.
View source
version on businesswire.com: http://www.businesswire.com/news/home/20160901005778/en/
The Coca-Cola CompanyJosh Goldjgold@coca-cola.com
Coca Cola (NYSE:KO)
Historical Stock Chart
From Mar 2024 to Apr 2024
Coca Cola (NYSE:KO)
Historical Stock Chart
From Apr 2023 to Apr 2024