PRSA Boston Announces The NonProfit Center as Venue for Nov. 9th Reception with GE’s CCO Deirdre Latour
October 18 2016 - 12:39PM
PRSA Boston has announced that its November 9th C-Suite
Conversation, Reception + Annual Meeting featuring keynote GE’s
Chief Communications Officer Deirdre Latour will be held at The
NonProfit Center of Boston, adjacent to the Financial District and
one block from South Station. This will be Ms. Latour’s first
formal event at which to answer the question: What Does GE’s
Arrival Mean for Us?
The NonProfit Center, at 89 South Street, houses 44 nonprofit
organizations in addition to professionally-managed function space
and is a fitting backdrop to learn more about GE’s philosophy
around community engagement and philanthropy.
Ms. Latour will update GE’s story now that its worldwide
headquarters move to Boston is well underway, evidenced by
construction in the Seaport District and regional hiring. While the
centerpiece of her remarks is expected to be the use of ‘adaptive
communications’ by innovation business sectors, she will speak to
how GE intends to localize its philanthropic footprint and provide
insights about its talent recruitment.
Advance online registration is available here and at
Eventbrite. The reception begins at 5:45PM followed by the
election of the PRSA Boston Board of Officers for 2017 and the
presentation of PRSA Boston’s highest award for exemplary
public relations leadership.
About GE (www.ge.com, @ge)GE (NYSE:GE) is
the world’s Digital Industrial Company, transforming industry with
software-defined machines and solutions that are connected,
responsive and predictive. GE is organized around a global exchange
of knowledge, the "GE Store," through which each business shares
and accesses the same technology, markets, structure and intellect.
Each invention further fuels innovation and application across our
industrial sectors. With people, services, technology and scale, GE
delivers better outcomes for customers by speaking the language of
industry.
About Deirdre Latour, CCO GE
(@deirdrelatour)Latour leads the company’s global
communications functions, shaping the company’s culture and
supports its business growth worldwide. She has worked for GE for
over twelve years, having made the shift from respected PR firm
Edelman. She is an alumna of College of the Holy Cross and member
of the Arthur W. Page Society, a community of senior and chief
communications officers, PR agency CEOs and academics.
About PRSA Boston (http://www.prsaboston.org,
@prsaboston, #prsabos)The 66-year Boston Chapter of the
Public Relations Society of America (registered 501c6) connects
members to the world’s largest association for public relations
professionals. PRSA Boston offers year-round thought leadership,
Accreditation certification (APR), educational content and
networking programs including its C-Suite Conversation series with
top-ranked executive PR influencers. PRSA Boston will host the PRSA
2017 International Conference in October 2017.
About The NonProfit Center of
Boston (@npc_life) provides
professional, technology-equipped function and office space for a
current community of 44 in-residence nonprofit organizations. It is
conveniently located one block from South Station at 89 South
Street, diagonally from Two Financial Center.
Contact: Joshua Milne, josh@joshuamilnepr.com (617) 501-1620
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