- F-Series, America’s best-selling truck,
posts retail sales increase of 10 percent for March – propelled by
all-new F-150; Transit, Transit Connect and E-Series drive a 42
percent increase in Ford van sales versus year-ago levels
- Explorer posts a 17 percent gain for
March – best March sales performance in 10 years; Mustang sales
increase 36 percent, for best performance in eight years
- Lincoln retail sales up 7 percent for
March versus year ago
- Ford Motor Company U.S. sales of
235,929 total vehicles for March represent a 3 percent decline
compared to a year ago; retail sales up 1 percent, marking best
performance since 2006. Fleet sales were off 13 percent based on
fleet order timing
Ford Motor Company posted its best U.S. retail sales in nine
years, driven by strong demand for its new products, including
F-Series, Mustang and Transit.
Ford continues prioritizing retail sales to meet strong consumer
demand, resulting in lower fleet and overall sales for the month.
Ford’s March retail sales were up 1 percent, fleet sales were down
13 percent, and overall sales were 235,929 vehicles, down 3
percent.
Retail demand for F-Series was strong, with March retail sales
up 10 percent. Kansas City Assembly is back up and building all-new
regular cab and extended-box F-150 trucks to fill our upcoming
commercial orders and further build on F-150 momentum this
year.
“Our retail performance was driven by gains across our utility
van and truck lineups with strong consumer acceptance of the
all-new F-150,” said Mark LaNeve, Ford vice president, U.S.
Marketing, Sales and Service. “We are especially pleased to post
our best retail March sales performance in nine years, despite
tight supply across our F-Series lineup.”
Transit, along with Transit Connect and E-Series provided a 42
percent increase in total Ford van sales with 20,821 vehicles sold
in March. This is Ford’s best March commercial van sales
performance since 1994, and its best first-quarter sales
performance since 1995.
Explorer sales were up 17 percent, with sales of 20,765 vehicles
in March. This marks the best March sales results for America’s
top-selling midsize SUV since 2005.
Mustang sales of 12,663 cars increased 36 percent – representing
the pony car’s best March performance since 2007 and further
solidifying it as America’s best-selling sports car since launch of
the all-new model last fall.
Lincoln retail sales rose 7 percent versus a year ago, as
Lincoln MKC continues to build momentum for the luxury brand with
sales topping 2,000 vehicles in March. Navigator also contributed
to the gains, posting a 47 percent increase compared to a year
ago.
FORD MOTOR
COMPANY MARCH 2015 U.S. SALES
March
%
Year-To-Date
%
2015
2014
Change
2015
2014
Change
SALES BY BRAND Ford 227,234 235,198 -3.4 573,185 561,155 2.1
Lincoln
8,695 8,969 -3.1
21,478 21,603 -0.6 Total Vehicles 235,929
244,167 -3.4 594,663 582,758 2.0
SALES BY TYPE Cars
76,765 86,791 -11.6 189,807 196,493 -3.4 Utilities 69,494 70,998
-2.1 176,647 175,371 0.7 Trucks
89,670
86,378 3.8
228,209 210,894
8.2 Total Vehicles 235,929 244,167 -3.4 594,663 582,758 2.0
FORD BRAND Fiesta 4,948 6,592 -24.9 12,110 15,598 -22.4
Focus 20,497 23,974 -14.5 52,994 51,903 2.1 C-MAX 1,769 2,295 -22.9
4,305 5,566 -22.7 Fusion 29,044 32,963 -11.9 71,470 77,578 -7.9
Taurus 3,224 5,689 -43.3 8,237 12,309 -33.1 Police Interceptor
Sedan 940 887 6.0 2,332 2,285 2.1 Mustang
12,663
9,305 36.1
29,811 19,596
52.1
Ford Cars 73,085 81,705 -10.6 181,259 184,835 -1.9
Escape 26,303 28,701 -8.4 67,272 71,305 -5.7 Edge 9,405
12,862 -26.9 23,512 33,238 -29.3 Flex 1,848 2,498 -26.0 4,624 6,126
-24.5 Explorer 20,765 17,751 17.0 52,787 42,368 24.6 Police
Interceptor Utility 2,293 1,583 44.9 5,920 3,700 60.0 Expedition
3,865 3,720 3.9
9,602
8,689 10.5
Ford Utilities 64,479 67,115 -3.9
163,717 165,426 -1.0 F-Series 67,706 70,940 -4.6 177,312
173,358 2.3 E-Series 6,204 11,642 -46.7 13,908 27,607 -49.6 Transit
9,751 0 NA 22,881 0 NA Transit Connect 4,866 3,046 59.8 11,345
7,431 52.7 Heavy Trucks
1,143 750 52.4
2,763 2,498 10.6
Ford Trucks
89,670 86,378 3.8
228,209
210,894 8.2
Ford Brand 227,234 235,198
-3.4 573,185 561,155 2.1
March
%
Year-To-Date
%
2015
2014
Change
2015
2014
Change
LINCOLN BRAND MKZ 2,842 4,052 -29.9 6,506 9,218 -29.4 MKS
838 1,034 -19.0
2,042
2,440 -16.3
Lincoln Cars 3,680 5,086 -27.6
8,548 11,658 -26.7 MKC 2,070 0 NA 5,230 0 NA MKX 1,475 2,581
-42.9 3,968 7,101 -44.1 MKT 373 556 -32.9 857 1,283 -33.2 Navigator
1,097 746 47.1
2,875
1,561 84.2
Lincoln Utilities 5,015
3,883 29.2
12,930 9,945 30.0
Lincoln Brand 8,695 8,969 -3.1 21,478 21,603 -0.6
About Ford Motor Company
Ford Motor Company, a global automotive industry leader based in
Dearborn, Michigan, manufactures or distributes automobiles across
six continents. With about 187,000 employees and 62 plants
worldwide, the company’s automotive brands include Ford and
Lincoln. The company provides financial services through Ford Motor
Credit Company. For more information regarding Ford and its
products worldwide, please visit http://corporate.ford.com.
For news releases, related materials and
high-resolution photos and video, visit www.media.ford.com.
Ford Motor CompanyErich Merkle,
313.806.4562emerkle2@ford.com
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