Chrysler Group LLC and Nissan Motor Co. said U.S. sales in July jumped at double-digit rates, indicating that the auto industry's recent strong sales would persist.

Chrysler said sales rose 20% in July, as its Jeep brand turned in another month of strong growth. Nissan, meanwhile, said its sales improved 11%, with gains occurring in both its Nissan and luxury Infiniti divisions.

The auto industry's sales have continued to fare well even after a spate of recalls. After better-than-expected sales in June, analysts are projecting auto makers to post bigger sales gains for July and persistent growth the rest of this year amid steady, if tepid, economic growth and continued low interest rates.

Chrysler's gains were expected to be among the leaders of the pack.

Chrysler said it sold 167,667 vehicles in July, up from 140,102 during July 2013. The auto maker said it was its best July sales performance since 2005.

Truck sales--accounting for 78% of total sales in July--rose 27%. Car sales slipped 1%.

Jeep vehicles posted a 41% increase in sales, the brand's best July ever, Chrysler said. The Ram brand's sales rose 18%

Nissan said its sales were a record for July as it sold 121,452 total vehicles, compared with 109,041 vehicles a year earlier.

The jump in Nissan sales was driven by an 18% increase in car sales, with Sentra models surging nearly 54%. Total truck sales inched down, however.

Write to Michael Calia at michael.calia@wsj.com

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