PLANO, Texas, June 15, 2016 /PRNewswire/ -- Dr Pepper Snapple
Group (NYSE: DPS) announced today a national sponsorship of Boys
& Girls Clubs of America's (BGCA) Alumni & Friends Club. As
the centerpiece of its three-year, $1
million sponsorship, DPS is helping BGCA launch a new "Stay
Connected" campaign to engage and support new Club alumni who have
recently graduated from high school.
Through the "Stay Connected" campaign, BGCA will aim to register
graduating seniors as alumni, promote readiness for college and
careers by providing online tools, tips and resources, and connect
them to a global network of passionate and dedicated alumni who can
provide valuable guidance and mentorship.
"More than half of Boys & Girls Club alumni say the Club
saved their life, so we are focused on ensuring we keep the
connection strong or reconnect with the nearly 16 million Club
alumni that include some of our organization's best advocates and
supporters," said Jim Clark,
president & CEO of Boys & Girls Clubs of America. "Thanks
to the ongoing support of Dr Pepper Snapple, we can now engage our
young alumni through 'Stay Connected.' With 45,000 teens graduating
each year from high school who are connected to a local Club, we
want to maintain and engage these relationships through new
opportunities over the next few years like scholarships, career
development and mentorship programs."
Dr Pepper Snapple has been a longtime sponsor of BGCA's
Southwest Youth of the Year event. In addition, through its Let's
Play initiative, Dr Pepper Snapple has built playgrounds and
awarded equipment grants for numerous Boys & Girls Club
facilities across the country.
"Graduation means stepping into a larger world of greater
responsibilities and challenges, whether you're going into college
or headed right into a career. That can be a pretty daunting
feeling," said Vicki Draughn, vice
president of corporate affairs for Dr Pepper Snapple. "But if
you're a graduating Club teen, this campaign will help connect you
to a large and growing network of alumni with a wealth of
experience and knowledge to share. The opportunities available
through the Alumni & Friends network will keep you engaged and
involved into adulthood."
BGCA's aim is for the Alumni & Friends Club to be a network
of youth advocates and Club supporters committed to giving back and
helping Clubs serve more members, more often, to increase the
impact on kids who need the Club's support and guidance the
most.
About Dr Pepper Snapple Group
Dr Pepper Snapple Group
(NYSE: DPS) is a leading producer of flavored beverages in
North America and the Caribbean. Our success is fueled by more than
50 brands that are synonymous with refreshment, fun and flavor. We
have six of the top 10 non-cola soft drinks, and 13 of our 14
leading brands are No. 1 or No. 2 in their flavor categories. In
addition to our flagship Dr Pepper and Snapple brands, our
portfolio includes 7UP, A&W, Canada Dry, Clamato, Crush,
Hawaiian Punch, Mott's, Mr & Mrs T mixers, Peñafiel, Rose's,
Schweppes, Squirt and Sunkist soda. To learn more about our iconic
brands and Plano, Texas-based
company, please visit DrPepperSnapple.com. For our latest news and
updates, follow us at Facebook.com/DrPepperSnapple or
Twitter.com/DrPepperSnapple.
About Boys & Girls Clubs of America
For more than
150 years, Boys & Girls Clubs of America (www.bgca.org) has
changed and saved lives, enabling young people to achieve great
futures as productive, caring, responsible citizens. Today, some
4,000 Boys & Girls Clubs serve some 4 million children and
teens through Club membership and community outreach. Clubs are
located in neighborhoods throughout the country and on U.S.
military installations worldwide, providing a wide variety of youth
development programs conducted by trained, professional staff. Key
programs emphasize academic success, good character and
citizenship, and healthy lifestyles. In a Harris Survey of alumni,
54 percent said the Club saved their lives. National headquarters
are located in Atlanta.
CONTACT:
|
Chris Barnes, Dr
Pepper Snapple Group
|
|
(972)
673-5539
|
|
Sara Leutzinger, Boys
& Girls Clubs of America
|
|
(404)
487-5624
|
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SOURCE Dr Pepper Snapple Group