ATLANTA, May 20, 2015 /PRNewswire/ -- The latest
Delta Air Lines (NYSE: DAL) safety video is the best thing to
happen to the Internet since the cloud. A mash-up of some of the
Internet's most-loved memes, the video brings together stars like
Keyboard Cat, Dramatic Chipmunk, and a certain Screaming Goat with
a penchant for pop music.
Charlie is still biting his brother's
finger, the Evolution of
Dance evolves, Annoying Orange is – shockingly – still
annoying and Overly Attached Girlfriend has her eye on someone
new. Will It Blend Guy continues his noble quest to answer the
age-old question – will it blend? Delta's original Internet star
also makes an appearance. Combined, the Internet personalities
featured in the video have gathered nearly 2 billion views on the
videos that made them famous.
"We had a ton of fun with this one, and we think our customers
will, too. Internet fame is fleeting, but our commitment to the
safety of our customers and crew is not," said Mauricio Parise, Delta's director of Worldwide
Marketing Communication. "These memes and cameos tap into the
zeitgeist as the latest way of capturing our customers' attention
for our important safety presentation."
"Delta's meme-tastic new safety video is not only a fitting
homage to YouTube as we celebrate its 10th birthday this month,"
said Stephanie Davis, Industry
Director for Travel at Google. "It's also a winning example of how
to reach, engage and entertain customers around the world with
great video content."
The video can be seen on Delta aircraft beginning May 25.
Delta launched a series of safety videos beginning in late 2012
meant to grab the attention of even the most seasoned travelers by
using pop culture references, surprises and guest appearances – all
to communicate important safety messages.
Visit www.deltasafetyvideo.com to watch and share the
video.
Delta Air Lines serves more than 170 million customers each
year. Delta was named to FORTUNE magazine's top 50 World's Most
Admired Companies in addition to being named the most admired
airline for the fourth time in five years. Additionally, Delta has
ranked No.1 in the Business Travel News Annual Airline survey for
four consecutive years, a first for any airline. With an
industry-leading global network, Delta and the Delta Connection
carriers offer service to 327 destinations in 60 countries on six
continents. Headquartered in Atlanta, Delta employs nearly 80,000 employees
worldwide and operates a mainline fleet of more than 700 aircraft.
The airline is a founding member of the SkyTeam global alliance and
participates in the industry's leading trans-Atlantic joint venture
with Air France-KLM and Alitalia as well as a newly formed joint
venture with Virgin Atlantic. Including its worldwide alliance
partners, Delta offers customers more than 15,000 daily flights,
with key hubs and markets including Amsterdam, Atlanta, Boston,
Detroit, Los Angeles, Minneapolis/St. Paul, New York-JFK, New
York-LaGuardia, Paris-Charles de Gaulle, Salt Lake City, Seattle
and Tokyo-Narita. Delta has invested billions of dollars in airport
facilities, global products, services and technology to enhance the
customer experience in the air and on the ground. Additional
information is available on delta.com, Twitter @Delta,
Google.com/+Delta, Facebook.com/delta and Delta's blog
takingoff.delta.com.
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SOURCE Delta Air Lines