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Boeing Executive: Expect To Book Orders For Around 1,000 737 Max Planes By End 2012

By Jeffrey Ng BEIJING--Aircraft manufacturer Boeing Co. (BA) expects to book orders for around 1,000 of its new Boeing 737 Max aircraft by the end of this year, a senior executive said Monday. Jim Albaugh, chief executive of Boeing Commercial Airplanes, said the company has already received firm orders for around 450 of the next generation model of its single-aisle workhorse, the Boeing 737, first launched in the 1960s. Nonetheless, he said he sees pricing pressures for the narrow-body aircraft amid strong competition from archrival Airbus, which is also introducing an updated version of its best-selling A320 single-aisle jets. Mr. Albaugh was speaking on the sidelines of the annual meeting of the International Air Transport Association, the industry's global trade group, in Beijing. Write to Jeffrey Ng at jeffrey.ng@dowjones.com

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