SEATTLE, Sept. 30, 2015 /PRNewswire/ -- Ryan Butz has joined Alaska Airlines as managing
director of loyalty, overseeing Mileage Plan, Alaska Airlines
Credit Card program and customer communications.
"Ryan comes with extensive customer relationship management
experience from Verizon, T-Mobile and Microsoft. He's a
strong leader and is very passionate about the customer and
delivering results," said Sangita
Woerner, Alaska Airlines vice president of marketing.
Prior to joining Alaska Airlines, Butz was a director of product
marketing at Microsoft, where he worked for three years. At
Microsoft, Butz defined the consumer brand for Microsoft support
(Answer Desk) and led the effort to drive adoption, consumption and
retention of Microsoft devices and services.
Butz has more than 20 years of experience in customer
relationship marketing. Prior to Microsoft, he worked for many
years in the telecom industry, leading various marketing efforts
for T-Mobile, Verizon and AT&T.
He has a Business Administration marketing degree from
Colorado State University.
Alaska Airlines, a subsidiary of Alaska Air Group (NYSE: ALK),
together with its partner regional airlines, serves more than 100
cities through an expansive network in the United States, Canada and Mexico. Alaska Airlines ranked "Highest in
Customer Satisfaction Among Traditional Carriers in North America" in the J.D. Power North America
Airline Satisfaction Study for eight consecutive years from 2008 to
2015. Alaska Airlines' Mileage Plan also ranked "Highest in
Customer Satisfaction with Airline Loyalty Rewards Programs" in the
J.D. Power 2014 and 2015 Airline Loyalty/Rewards Program
Satisfaction Report. For reservations, visit www.alaskaair.com. For
more news and information, visit Alaska Airlines' newsroom at
www.alaskaair.com/newsroom.
To view the original version on PR Newswire,
visit:http://www.prnewswire.com/news-releases/alaska-airlines-names-new-managing-director-of-loyalty-300151321.html
SOURCE Alaska Airlines