Austin-based studio known for its bold,
innovative design and technology to join Accenture Interactive
Accenture (NYSE:ACN) has acquired Chaotic Moon, a creative
technology studio that creates and develops user-centered
experiences for leading brands, strengthening its full suite of
marketing and digital services provided by Accenture Interactive,
part of Accenture Digital. Terms of the transaction were not
disclosed.
This Smart News Release features multimedia.
View the full release here:
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For the 2015 SXSW Interactive Festival in
Austin, Chaotic Moon shows off its recent prototyping work with
drones, a technology of interest to its clients in the energy and
public safety sectors (Photo: Business Wire)
Austin-based Chaotic Moon has capabilities in experience
strategy, digital design, prototyping, and development. The
acquisition provides Accenture Interactive with expanded rapid
prototyping and creative technology capabilities, as well as a
regional foothold in the talent-rich Texas market. The studio is
known for its adventurous style, boundary-pushing technology, and a
methodology that pairs designers with developers on rapid
co-creation -- from concepting to delivery.
“We’re delighted to bring all of the talented and creative
people of Chaotic Moon to Accenture Interactive to help us keep
pace with the growing demand for our digital design and innovation
services,” said Brian Whipple, senior managing director, Accenture
Interactive. “Chaotic Moon is a natural extension of our
capabilities and allows us to expand geographically into Austin,
with its strong base of designers and engineers. Together, we will
work to fulfill our ambition at Accenture Interactive to be a
market leader in experience design, marketing, content and commerce
for the world’s biggest brands.”
“Chaotic Moon is a place where ideas are realized, conversations
are sparked, and problems are solved through creativity and
technology by having the best talent,” said Ben Lamm, chief
executive officer and co-founder. “With Accenture Interactive,
Chaotic Moon will continue to design and build technology of
consequence for our existing clients, as well as Accenture’s roster
of many of the world’s biggest brands. With Accenture’s global
footprint, ability to deliver at scale, deep industry expertise,
and enduring client relationships, we’ll be able to create amazing
digital experiences, pushing the boundaries of technology to do
things that haven’t been done – or even thought of – before.”
Founded in 2010, Chaotic Moon is based in Austin and recently
announced plans to open a second office in Dallas. The fast-growing
company made its name by creating transformational digital products
for popular brands, including Disney, Marvel, and others. Its bold,
innovative work has won accolades for its creativity and
innovation, including recognition from a leading analyst firm for
its agile and rapid development processes and highly creative,
innovative mobile projects. The company has also garnered strong
market recognition for its futuristic inventions, such as The Whole
Foods “Smart Cart,” an autonomous cart that can follow a shopper
around the store while keeping track of needed items, ingredients
and purchase totals.
Chaotic Moon is the latest move Accenture has made to rapidly
scale Accenture Interactive’s end-to-end digital experience,
marketing, content and commerce services for brands globally. They
will join forces with Fjord, the design and innovation arm of
Accenture Interactive.
Earlier this month, Accenture acquired PacificLink Group, an
independent set of full service digital agencies in Hong Kong.
Prior to that, it acquired Brightstep, a Swedish provider of
digital content and commerce solutions. In May, it opened the
Accenture Interactive Innovation Center in Sophia Antipolis,
France, which provides leading brands an environment to experience
the impact of social media and artificial intelligence on customer
service, marketing campaigns and the entire customer
experience.
About Accenture
Accenture is a global management consulting, technology services
and outsourcing company, with more than 336,000 people serving
clients in more than 120 countries. Combining unparalleled
experience, comprehensive capabilities across all industries and
business functions, and extensive research on the world’s most
successful companies, Accenture collaborates with clients to help
them become high-performance businesses and governments. The
company generated net revenues of US$30.0 billion for the
fiscal year ended Aug. 31, 2014. Its home page is
www.accenture.com.
Accenture Interactive, part of Accenture Digital, helps the
world’s leading brands drive superior marketing performance across
the full multichannel customer experience. Accenture Interactive
offers integrated, industrialized and industry-driven digital
transformation and marketing solutions. To learn more follow us
@AccentureSocial and visit www.accenture.com/interactive.
Forward-Looking Statements
Except for the historical information and discussions contained
herein, statements in this news release may constitute
forward-looking statements within the meaning of the Private
Securities Litigation Reform Act of 1995. Words such as “may,”
“will,” “should,” “likely,” “anticipates,” “expects,” “intends,”
“plans,” “projects,” “believes,” “estimates,” “positioned,”
“outlook” and similar expressions are used to identify these
forward-looking statements. These statements involve a number of
risks, uncertainties and other factors that could cause actual
results to differ materially from those expressed or implied. These
include, without limitation, risks that: the transaction might not
achieve the anticipated benefits for the company; the company’s
results of operations could be adversely affected by volatile,
negative or uncertain economic conditions and the effects of these
conditions on the company’s clients’ businesses and levels of
business activity; the company’s business depends on generating and
maintaining ongoing, profitable client demand for the company’s
services and solutions, and a significant reduction in such demand
could materially affect the company’s results of operations; if the
company is unable to keep its supply of skills and resources in
balance with client demand around the world and attract and retain
professionals with strong leadership skills, the company’s
business, the utilization rate of the company’s professionals and
the company’s results of operations may be materially adversely
affected; the markets in which the company competes are highly
competitive, and the company might not be able to compete
effectively; the company could have liability or the company’s
reputation could be damaged if the company fails to protect client
and/or company data or information systems as obligated by law or
contract or if the company’s information systems are breached; the
company’s results of operations and ability to grow could be
materially negatively affected if the company cannot adapt and
expand its services and solutions in response to ongoing changes in
technology and offerings by new entrants; the company’s results of
operations could materially suffer if the company is not able to
obtain sufficient pricing to enable it to meet its profitability
expectations; if the company does not accurately anticipate the
cost, risk and complexity of performing its work or if the third
parties upon whom it relies do not meet their commitments, then the
company’s contracts could have delivery inefficiencies and be less
profitable than expected or unprofitable; the company’s results of
operations could be materially adversely affected by fluctuations
in foreign currency exchange rates; the company’s profitability
could suffer if its cost-management strategies are unsuccessful,
and the company may not be able to improve its profitability
through improvements to cost-management to the degree it has done
in the past; the company’s business could be materially adversely
affected if the company incurs legal liability; the company’s work
with government clients exposes the company to additional risks
inherent in the government contracting environment; the company
might not be successful at identifying, acquiring or integrating
businesses or entering into joint ventures; the company’s Global
Delivery Network is increasingly concentrated in India and the
Philippines, which may expose it to operational risks; changes in
the company’s level of taxes, as well as audits, investigations and
tax proceedings, or changes in the company’s treatment as an Irish
company, could have a material adverse effect on the company’s
results of operations and financial condition; as a result of the
company’s geographically diverse operations and its growth strategy
to continue geographic expansion, the company is more susceptible
to certain risks; adverse changes to the company’s relationships
with key alliance partners or in the business of its key alliance
partners could adversely affect the company’s results of
operations; the company’s services or solutions could infringe upon
the intellectual property rights of others or the company might
lose its ability to utilize the intellectual property of others; if
the company is unable to protect its intellectual property rights
from unauthorized use or infringement by third parties, its
business could be adversely affected; the company’s ability to
attract and retain business and employees may depend on its
reputation in the marketplace; many of the company’s contracts
include payments that link some of its fees to the attainment of
performance or business targets and/or require the company to meet
specific service levels, which could increase the variability of
the company’s revenues and impact its margins; if the company is
unable to collect its receivables or unbilled services, the
company’s results of operations, financial condition and cash flows
could be adversely affected; if the company is unable to manage the
organizational challenges associated with its size, the company
might be unable to achieve its business objectives; the company’s
share price and results of operations could fluctuate and be
difficult to predict; the company’s results of operations and share
price could be adversely affected if it is unable to maintain
effective internal controls; any changes to the estimates and
assumptions that the company makes in connection with the
preparation of its consolidated financial statements could
adversely affect its financial results; the company may be subject
to criticism and negative publicity related to its incorporation in
Ireland; as well as the risks, uncertainties and other factors
discussed under the “Risk Factors” heading in Accenture plc’s most
recent annual report on Form 10-K and other documents filed with or
furnished to the Securities and Exchange Commission. Statements in
this news release speak only as of the date they were made, and
Accenture undertakes no duty to update any forward-looking
statements made in this news release or to conform such statements
to actual results or changes in Accenture’s expectations.
Copyright © 2015 Accenture. All rights reserved.
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version on businesswire.com: http://www.businesswire.com/news/home/20150722005091/en/
Accenture InteractiveDavid LaBar+ 1 646 456
4505david.labar@accenture.comorChad DarbyshireChaotic
Moondarby@chaoticmoon.com
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