Accenture Adds SmartVideo Technology to its Life and Annuity Software to Help Insurance Carriers Improve Customer Experiences
March 23 2015 - 7:03AM
Business Wire
New digital capabilities deliver personalized
videos that enhance and differentiate the customer experience
Accenture (NYSE:ACN) has enhanced its market-leading Accenture
Life Insurance Platform (ALIP) by adding personalized SmartVideo
capabilities that help life insurance and annuity carriers deliver
dramatically improved customer experiences through digital
channels. The new solution allows carriers to take advantage of
engaging, personalized and data-driven videos at scale to help
support and retain customers throughout the customer lifecycle.
SmartVideo allows carriers to use customer and policy
information that is already stored in their systems to quickly and
cost-effectively create data-driven videos. Delivered in real time,
these videos provide customers with account set up information,
billing statements, and events confirmations.
“As technology and industry changes continue at a blistering
pace, carriers find themselves in the midst of a digital
transformation that requires a focus on innovation. Integrating
SmartVideo technology into ALIP will change the way carriers
communicate with their customers and help foster engagement and
increase brand loyalty,” said Shay Alon, global managing director,
Accenture Software for Life and Annuity. “Our new SmartVideo
complements Accenture’s life insurance and annuity offerings by
enabling carriers to create unique digital experiences while
reducing contact center and operational costs.”
As part of an exclusive alliance with SundaySky, SmartVideo
technology is offered as a software-as-a-service (SaaS) solution
designed to provide technology and commercial framework for smooth
deployment. It is sold as a standalone solution or pre-integrated
with ALIP, Accenture’s robust, configurable and scalable software
suite that offers life insurance and annuity carriers of all sizes
solutions for product development, new business, underwriting, and
policy administration.
About AccentureAccenture is a global management
consulting, technology services and outsourcing company, with
approximately 319,000 people serving clients in more than 120
countries. Combining unparalleled experience, comprehensive
capabilities across all industries and business functions, and
extensive research on the world’s most successful companies,
Accenture collaborates with clients to help them become
high-performance businesses and governments. The company generated
net revenues of US$30.0 billion for the fiscal year ended Aug. 31,
2014. Its home page is www.accenture.com.
Accenture Software combines deep technology acumen with
industry knowledge to develop differentiated software
products. It offers innovative software-based solutions to
enable organizations to meet their business goals and achieve high
performance. Its home page is www.accenture.com/software. The
Accenture Life Insurance Platform is part of Accenture Life
Insurance Business Services, a business service within
Accenture’s Financial Services operating group. By applying its
extensive industry knowledge to continuously enhance its software,
Accenture helps insurers reduce operating costs, manage risk and
drive growth through improved product development, enhanced policy
administration and distribution, and through technology platform
consolidation and modernization. Its home page is
www.accenture.com/lifesoftware.
About SundaySkySundaySky, the creator of SmartVideo,
helps customer-centric brands tell stories with personalized,
real-time video experiences at every stage of the customer
lifecycle. The SmartVideo lifecycle marketing platform generates
hundreds of thousands of SmartVideos daily, powering customer
acquisition, support, growth and loyalty initiatives for leaders in
e-commerce, telecommunications, insurance, banking and
travel. SundaySky customers have proven that SmartVideo
viewers are more engaged, profitable and loyal, as program
performance is measurable and optimized for incremental impact on
key business metrics.
Copyright © 2015 Accenture. All rights reserved. Accenture, its
logo, Accenture Software, and High Performance Delivered are
trademarks of Accenture.
AccentureJulie Bennink, + 1 312 693
7301julie.l.bennink@accenture.comorMelissa Volin, + 1 267 216
1815melissa.volin@accenture.com
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