eDiets' Award-Winning Meal Delivery Plan Completely Customized for alli(R) Program
FORT LAUDERDALE, Fla., Feb. 27 /PRNewswire-FirstCall/ -- eDiets.com, Inc. (NASDAQ:DIET), leveraging the power of technology to bring diet, fitness, and healthy lifestyle solutions to everyone, today announced the immediate availability of its fresh meal delivery program specially designed to coordinate with the alli(R) product for weight loss. The launch follows last week's announcement of the relationship with GlaxoSmithKline Consumer Healthcare, maker of alli.
eDiets' freshly prepared and delivered meals offer consumers the total package for weight loss, providing an option that has never been available on the market before: the only over-the-counter FDA-approved weight-loss product combined with the convenience of home delivered meals that together will help users reach their optimal weight loss goals.
alli (orlistat 60mg) has become an important aid for losing excess weight, with more than 2 million users since its June 2007 launch. alli is proven effective in combination with any reduced calorie and low fat diet containing less than 30% of calories from fat, and now combined with eDiets, users don't even have to think about what to cook for their next meal.
"eDiets does all of the calorie counting, thinking and planning for the alli program, so users don't need to," said Pamela Ofstein, MS, RD, LD/N, director of nutrition services for eDiets. "This powerful combination makes it easy to follow and provides all the tools and support a dieter needs for success." eDiets fresh meal delivery plans are available in 5 or 7 day plans for $15.95 a day plus shipping. For more information, visit myalli.com or eDiets.com/offers/alli.
About eDiets eDiets.com, Inc. is a premier online diet, fitness, and healthy living destination offering more than 20 personalized nutrition and fitness programs, professional advice, information, products and services to those seeking to improve their health and longevity. eDiets also provides freshly-prepared meals and was rated 2007's '#1 diet meal delivery service' by Epicurious.com. eDiets products and services are available direct to consumers or through business partnerships with brand-name companies in food, pharmaceutical, insurance, nutrition and fitness industries. Founded in 1996 and headquartered in Fort Lauderdale, FL, eDiets.com operates websites at http://www.ediets.com/ and http://www.deliciouslyyours.com/. For more information, please visit http://www.ediets.com/, or call the eDiets Public Relations Department at: 954.703.6188.
Safe Harbor Statement Statements which are not historical in nature are forward-looking statements. Forward-looking statements involve known and unknown risks and uncertainties which could cause the actual results, performance or achievements of the Company to be materially different from those which may be expressed or implied by such statements. These risks and uncertainties include, among others, that the Company will not be able to obtain sufficient and/or acceptable outside financing (when and if required), changes in general economic and business conditions, changes in product acceptance by consumers, a decline in the effectiveness of sales and marketing efforts, loss of market share and pressure on prices resulting from competition, volatility in the advertising markets utilized by the Company, any delay, disruption, or suspension of the Company's supply of prepared meals from its vendor, regulatory actions affecting the Company's marketing activities, and the outcome of litigation pending against the Company. For additional information regarding these and other risks and uncertainties associated with eDiets.com's business, reference is made to the Company's Annual Report on Form 10-K for the year ended December 31, 2006, and other reports filed from time to time with the Securities and Exchange Commission. All forward-looking statements are current only as of the date on which such statements are made. The Company does not undertake any obligation to publicly update any forward- looking statements. DATASOURCE: eDiets.com, Inc.
CONTACT: Kathleen Berzon, Public Relations Director of eDiets.com, Inc., +1-954-703-6188, Web site: http://www.ediets.com/ http://www.deliciouslyyours.com/ http://www.myalli.com/
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