TORONTO, March 31, 2015 /PRNewswire/ -- ExpertFile,
provider of cloud-based marketing software for corporate,
healthcare and higher education industries today announced
that University Health Network (UHN) has launched an online
resource featuring its healthcare experts. The UHN Expert
Center utilizes the ExpertFile software platform to provide a
searchable online resource that communicates the globally relevant
research and patient care that its experts deliver in areas such as
neuroscience, oncology, rehabilitation, cardiovascular and health
administration. The UHN Expert Center will feature hundreds
of researcher and doctor profiles complete with multimedia and
connection features, integrated into its website and available on
ExpertFile's Global Expert Network.
Photo - http://photos.prnewswire.com/prnh/20150330/195484
Photo - http://photos.prnewswire.com/prnh/20150330/195485
"We wanted to showcase our UHN experts who regularly work with
media and offer reporters information about those experts in an
organized, engaging manner," said Gillian
Howard, Vice President, Public Affairs and Communications at
University Health Network. "ExpertFile is an ideal software
platform that helps us better manage our expert information online
in a way that assists journalists."
Now journalists and other audiences will be able to source the
right experts for commentary on a story, discover the latest
research and locate key information about UHN. Experts are being
featured across its 4 hospitals - Toronto General and Toronto
Western Hospitals, Princess Margaret Cancer Centre, and Toronto
Rehabilitation Institute.
"We are very excited to be partnering with University Health
Network to feature its medical experts on our platform," said
Peter Evans, Founder & CEO of
ExpertFile. "Given the scope of their research and patient
care, UHN is one of the most trusted sources of expert commentary
on a wide range of healthcare topics."
The UHN Expert Center can be found at uhn.ca
Features of this site include:
- Comprehensive Expert
Profiles – Intuitive, easy to navigate profiles provide key
information on experts such as education background, research,
publications and speaking history.
- Find an
Expert – Profiles are indexed by key information areas such
as topics and fully searchable by keyword to help users find the
perfect expert.
- Multimedia &
Social Media Content – Content published by experts across
a range of multimedia and social media accounts such as YouTube™,
Slideshare™ and Twitter™ is integrated into each expert profile to
showcase their research and accomplishments. All content is also
optimized for mobile devices.
- Fast Connections to
Media Relations – An online form quickly routes inquiries
to internal UHN staff to help journalists organize interviews with
experts.
About ExpertFile
ExpertFile is the leading provider of enterprise marketing
software used by organizations to manage their experts and thought
leaders. Marketing departments and agencies use our cloud-based
platform to publish, promote and measure the performance of their
expert content to engage a range of audiences such as prospects,
media and conference organizers. Clients include Constant Contact,
State University of New York
(SUNY), Pearson Education, ADP and
Dillard University. For more
information visit www.expertfile.com.
For more information:
George Raine
1-800-693-9126
Email
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SOURCE ExpertFile