BOSTON, June 22, 2017 /PRNewswire/ -- "Invest
20-minutes to learn how to turn your retirement savings into
lifetime, inflation-adjusted income." That's all that licensed
bank employees (LBEs) are required to say to bank customers to
ignite an educational process that leads to both customer demand
for a personalized retirement income plan and a consolidation of
customers' investment assets by bank channel financial advisors.
With the introduction of HumanRobo®, Wealth2k has revolutionized
the process of generating LBE referrals.
"Licensed bankers are busy people who balance multiple
responsibilities and shifting priorities. That's why Wealth2k
created a digital platform that makes it easier for bankers to
ultimately connect bank customers with financial advisors who can
help them tailor personalized plans for turning retirement savings
into retirement income," according to Wealth2k CEO, David Macchia.
HumanRobo® provides a 20-minute educational engagement that
teaches bank customers about retirement income distribution
planning. Customers learn key insights including:
- Why it's often advantageous to time-segment retirement
assets
- Why adding a "floor" of lifetime, guaranteed income can help
mitigate some of the biggest financial risks that threaten to
devastate retirement security
- An explanation of Timing Risksm, Inflation Risk and
Longevity Risk, and how a well-designed income plan can reduce
these risks
"Bank broker-dealers have a huge stake in retirement income,"
said Macchia. "In a post-DOL marketplace, achieving consistent
customer outcomes through a consumer-focused process for income
planning is the key to driving revenue growth while also reducing
financial liability potential. The customer need is there. What's
been missing is the process to address the need and the means to
properly promote the process. HumanRobo changes all of that.
Everyone should understand that retirement income is THE
'expand-the-pie' business opportunity of this era. The time to act
on it is now."
DOL didn't arrive in a vacuum. It was published at a moment when
fintech was rapidly advancing. Where DOL and fintech merge,
commoditization of advice, or products, and of advisors themselves
is ignited. Getting it right in retirement income is the most
effective strategy for bank programs to mitigate the worst effects
of commoditization. Helping bankers generate many more leads for
financial advisors is the critical first step in igniting revenue
growth in 2017 and beyond.
About Wealth2k
Wealth2k is the leading provider of enterprise retirement income
solutions. It's asset-gathering platforms, including The Income for
Life Model® help firms capitalize on the high-stakes business
opportunity for retirement income distribution planning. Visit
Wealth2k at www.wealth2k.com or follow us on Twitter: @W2KINC
CONTACT: David Macchia at (718)
222-3038
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SOURCE Wealth2k