SOUTHLAKE, Texas, April 16, 2014 /PRNewswire/ -- Sabre, a
global technology company serving the travel industry, is now
selling Virgin Australia's Extra Legroom Seats, pre-paid bags and
unaccompanied traveler ancillaries in the Sabre global distribution
system.
Shelly Terry, vice president of
Supplier Merchandising for Sabre Travel Network, said the sale of
ancillaries, such as pre-reserved seats continue to be a valuable
revenue stream for airlines and provides travelers with more
choices for their flight experience.
"Sabre has been investing in technology to support airlines'
merchandising strategies for many years," Terry said. "The Sabre
travel marketplace provides an invaluable platform for airlines to
market and sell their products, and for agents to best serve
leisure and business travelers."
The sale of ancillaries through the Sabre travel marketplace
generates important cost savings for both agencies and airlines. By
using one platform to sell multiple products, an airline can
significantly reduce its IT costs. Additionally, travel consultants
can improve their efficiency and customer service levels by
shopping and booking airline ancillaries within Sabre.
Terry said Virgin Australia's decision to merchandise its
ancillaries in Sabre shows the airline's long-term commitment to an
open marketplace for air travel, which benefits airlines, agencies,
travel managers and travelers, ensuring travel shopping remains
competitive, transparent and easy.
Virgin Australia joins a
growing list of airlines, including Air France-KLM, Qantas, SAS,
Finnair, Air New Zealand, Alitalia, Brussels Airlines, Aegean,
Aeromexico, EL AL, easyJet, Lufthansa and US Airways, that have
chosen to offer ancillary services and bundled fares through
Sabre's travel marketplace and travel agencies.
About Sabre Travel Network
Travel Network is our global business-to-business travel
marketplace and consists primarily of our global distribution
system (GDS) and a broad set of solutions that integrate with the
GDS.
This marketplace is used by travel suppliers including
approximately 400 airlines, 125,000 hotel properties, 200 tour
operators, 50 rail carriers, 27 car rental outlets and 16 cruise
lines to promote, personalize and sell their products to travel
management companies, corporate travel departments and
approximately 400,000 travel agents, around the word. The
marketplace includes a mobile-enabled platform for travel buyers to
shop, price, book and pay for travel. In addition, Sabre
provides data-rich solutions that give travel buyers and suppliers
unique insights into their operations as well as customer shopping
and booking trends. GetThere® provides technology to corporations
through its innovative online and mobile booking tools
available in 15 languages and is used by thousands of companies in
more than 95 countries including, a majority of the Business Travel
News Corporate Travel 100. Please visit www.sabretravelnetwork.com
for more information.
Media Contact:
Nancy St. Pierre
Sabre
+1 682-605-3864
Nancy.st.pierre@sabre.com
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SOURCE Sabre