NEW YORK, Nov. 23, 2015 /PRNewswire/ -- With the
official kickoff this week of the 2015 holiday shopping season,
Verizon Enterprise Solutions will again release the Verizon Retail
Index to offer manufacturers, shippers, retailers and hospitality
companies perspective on this year's leading U.S. retail and
consumer trends. The Verizon Retail Index is based on traffic data
from the company's wireline and mobile networks over a 24-hour
period and is designed to identify traffic patterns that Verizon
attributes to consumer ecommerce activity in the United States.
The first edition of the 2015 Verizon Retail Index will publish
tomorrow (Tuesday, November 24) at
1:00pm ET. Going forward, findings
from the Index will publish every Monday and Thursday at
1:00 pm ET. Verizon will publish more
frequently around Thanksgiving to
capture traffic for traditionally heavy shopping days like Black
Friday and Cyber Monday. The full list of publication dates
includes:
- Tuesday, November 24
- Friday, November 27 (Black
Friday)
- Saturday, November 28
- Monday, November 30 (Cyber
Monday)
- Tuesday, December 1
- Thursday, December 3
- Monday, December 7
- Thursday, December 10
- Monday, December 14
- Thursday, December 17
- Monday, December 21
- Thursday, December 24
(Christmas Eve)
- Monday, December 28
- Thursday, December 31
- Monday, January 4
- Thursday, January 7
"Recent holiday season shopping cycles have demonstrated that
the old rules no longer apply," said Michele Dupre, group vice president of retail,
hospitality and distribution for Verizon Enterprise Solutions. "We
expect the findings from this year's Verizon Retail Index will show
how consumers respond to the retail industry's varied ecommerce
strategies and incentives."
For more information about the 2015 Verizon Retail Index
including how it is developed, visit 'Tis the season for the
Verizon Retail Index on Verizon Enterprise Solutions' News &
Insights.
If you would like to have a copy of the Verizon Retail Index
emailed to you each day when it is released, contact Maria Montenegro at
maria.montenegro@verizon.com.
To view last year's findings, visit Verizon Retail Index Tracks
Online Holiday Traffic.
Verizon Communications Inc. (NYSE, Nasdaq: VZ) employs a diverse
workforce of 177,900 and generated more than $127 billion in 2014 revenues. Verizon Wireless
operates America's most reliable wireless network, with 110.8
million retail connections nationwide. Headquartered in
New York, Verizon also provides
communications and entertainment services over America's most
advanced fiber-optic network, and delivers integrated business
solutions to customers worldwide. For more information, visit
www.verizon.com/news/.
Verizon Enterprise Online News Room: News releases, blog posts,
media contacts and other information are available at Verizon
Enterprise Solutions News & Insights
(news.verizonenterprise.com). News from Verizon Enterprise
Solutions is also available through an RSS feed at
http://www.verizonenterprise.com/rss-options/.
To view the original version on PR Newswire,
visit:http://www.prnewswire.com/news-releases/verizon-enterprise-solutions-launches-second-annual-verizon-retail-index-300183428.html
SOURCE Verizon