• RAV4 continues surge, marks best January
  • TMS light trucks set new January record
  • Lexus LX, RX, and NX see strong gains

Toyota Motor Sales (TMS), U.S.A., Inc. today reported January 2016 sales. With two fewer selling days in January of 2016, sales were up 3.3 percent on a daily selling rate (DSR) basis. Total sales volume for January was 161,283 units, a decrease of 4.7 percent from January 2015 on a volume basis.

Toyota division January 2016 sales were up 4.1 percent on a DSR basis with sales of 140,350 units, down 3.9 percent in volume.

“The industry is off to a healthy start in 2016,” said Bill Fay, group vice president and general manager for the Toyota division. “For Toyota division, RAV4 led the way with a record January and pick-up truck sales continued to rise, setting a new January Toyota division light truck record.”

Lexus reported January 2016 sales of 20,933 units, a decrease of 9.5 percent on a volume basis.

“The appetite for crossovers and SUVs in the luxury market has continued to drive customers to Lexus,” commented Jeff Bracken, Lexus group vice president and general manager. “In January, our new vehicle sales were propelled by the all-new RX crossover and the NX, which continue to exceed sales forecasts.”

January 2016 Highlights:

  • Combined TMS light truck sales of 84,841, up 4.4 percent
  • RAV4 posts best-ever January with sales of 21,554 units; up 8.7 percent
  • Highlander reports best January sales since 2008 of 11,258 vehicles
  • 4Runner and Sienna up 7.9 and 23 percent respectively
  • Tacoma is up 11.5 percent
  • Camry sales up year-over-year
  • NX up 11.4 percent
  • RX up 5.9 percent at 6,956 units
  • LX up 99.7 percent

*Note: Unless otherwise stated, all figures reflect unadjusted sales volume

About Toyota

Toyota (NYSE:TM), the world's top automaker and creator of the Prius and the Mirai fuel cell vehicle, is committed to building vehicles for the way people live through our Toyota, Lexus and Scion brands. Over the past 50 years, we’ve built more than 30 million cars and trucks in North America, where we operate 14 manufacturing plants (10 in the U.S.) and directly employ more than 42,000 people (more than 33,000 in the U.S.). Our 1,800 North American dealerships (1,500 in the U.S.) sold more than 2.7 million cars and trucks (nearly 2.5 million in the U.S.) in 2015 – and about 80 percent of all Toyota vehicles sold over the past 20 years are still on the road today.

Toyota partners with philanthropic organizations across the country, with a focus on education, safety and the environment. As part of this commitment, we share the company’s extensive know-how garnered from building great cars and trucks to help community organizations and other nonprofits expand their ability to do good. For more information about Toyota, visit www.toyotanewsroom.com.

  TOYOTA U.S. SALES SUMMARY January, 2016                     -- CURRENT MONTH -- -- CALENDAR YEAR TO DATE -- DSR % VOL % DSR % VOL %       2016     2015     CHG   CHG     2016     2015     CHG   CHG TOTAL TOYOTA 161,283 169,194 3.3 -4.7 161,283 169,194 3.3 -4.7 TOTAL TOYOTA DIV. 140,350 146,063 4.1 -3.9 140,350 146,063 4.1 -3.9 TOTAL LEXUS     20,933     23,131     -2.0     -9.5     20,933     23,131     -2.0     -9.5   YARIS 548 1,442 -58.8 -62.0 548 1,442 -58.8 -62.0 COROLLA 22,362 27,357 -11.4 -18.3 22,362 27,357 -11.4 -18.3 MIRAI 26 0 N/A N/A 26 0 N/A N/A PRIUS 9,311 12,244 -17.6 -24.0 9,311 12,244 -17.6 -24.0 CAMRY 26,848 26,763 8.7 0.3 26,848 26,763 8.7 0.3 AVALON 3,597 4,781 -18.5 -24.8 3,597 4,781 -18.5 -24.8 SCION FR-S 507 746 -26.4 -32.0 507 746 -26.4 -32.0 SCION iA 1,840 0 N/A N/A 1,840 0 N/A N/A SCION iM 1,250 0 N/A N/A 1,250 0 N/A N/A SCION iQ 2 77 -97.2 -97.4 2 77 -97.2 -97.4 SCION xD 3 220 -98.5 -98.6 3 220 -98.5 -98.6 SCION xB 782 1,428 -40.7 -45.2 782 1,428 -40.7 -45.2 SCION tC 715 1,219 -36.5 -41.3 715 1,219 -36.5 -41.3 TOTAL SCION 5,099 3,690 49.7 38.2 5,099 3,690 49.7 38.2 TOTAL TOYOTA DIV. CAR     67,791     76,277     -3.7     -11.1     67,791     76,277     -3.7     -11.1   CT 622 1,005 -33.0 -38.1 622 1,005 -33.0 -38.1 IS 2,178 3,375 -30.1 -35.5 2,178 3,375 -30.1 -35.5 RC 755 847 -3.4 -10.9 755 847 -3.4 -10.9 ES 3,400 4,080 -9.7 -16.7 3,400 4,080 -9.7 -16.7 GS 1,298 1,679 -16.2 -22.7 1,298 1,679 -16.2 -22.7 LS 397 666 -35.4 -40.4 397 666 -35.4 -40.4 LFA 1 2 -45.8 -50.0 1 2 -45.8 -50.0 TOTAL LEXUS CAR     8,651     11,654     -19.6     -25.8     8,651     11,654     -19.6     -25.8 TOTAL TOYOTA CAR     76,442     87,931     -5.8     -13.1     76,442     87,931     -5.8     -13.1   RAV4 21,554 19,824 17.8 8.7 21,554 19,824 17.8 8.7 FJ CRUISER 1 158 -99.3 -99.4 1 158 -99.3 -99.4 VENZA 184 2,105 -90.5 -91.3 184 2,105 -90.5 -91.3 HIGHLANDER 11,258 11,060 10.3 1.8 11,258 11,060 10.3 1.8 4RUNNER 7,496 6,945 16.9 7.9 7,496 6,945 16.9 7.9 SIENNA 10,992 8,933 33.3 23.0 10,992 8,933 33.3 23.0 SEQUOIA 852 904 2.1 -5.8 852 904 2.1 -5.8 LAND CRUISER 273 251 17.8 8.8 273 251 17.8 8.8 TOTAL TOYOTA DIV. SUV     41,618     41,247     9.3     0.9     41,618     41,247     9.3     0.9   TACOMA 12,717 11,409 20.8 11.5 12,717 11,409 20.8 11.5 TUNDRA 7,232 8,197 -4.4 -11.8 7,232 8,197 -4.4 -11.8 TOTAL TOYOTA DIV. PICKUP     19,949     19,606     10.2     1.7     19,949     19,606     10.2     1.7 TOTAL TOYOTA DIV. TRUCK     72,559     69,786     12.6     4.0     72,559     69,786     12.6     4.0   NX 3,133 2,812 20.7 11.4 3,133 2,812 20.7 11.4 RX 6,956 6,569 14.7 5.9 6,956 6,569 14.7 5.9 GX 1,608 1,803 -3.4 -10.8 1,608 1,803 -3.4 -10.8 LX 585 293 116.3 99.7 585 293 116.3 99.7 TOTAL LEXUS TRUCK     12,282     11,477     15.9     7.0     12,282     11,477     15.9     7.0 TOTAL TOYOTA TRUCK     84,841     81,263     13.1     4.4     84,841     81,263     13.1     4.4   SELLING DAYS     24     26               24     26           DSR = DAILY SELLING RATE     TOYOTA U.S. SALES SUMMARY January, 2016   -- CURRENT MONTH -- -- CALENDAR YEAR TO DATE -- DSR % VOL % DSR % VOL %       2016     2015     CHG   CHG     2016     2015     CHG   CHG * NORTH AMERICAN BUILT VEHICLES   COROLLA 22,362 27,357 -11.4 -18.3 22,362 27,357 -11.4 -18.3 CAMRY 26,840 26,746 8.7 0.4 26,840 26,746 8.7 0.4 AVALON 3,597 4,781 -18.5 -24.8 3,597 4,781 -18.5 -24.8 SCION iA 1,840 0 N/A N/A 1,840 0 N/A N/A RAV4 12,463 14,321 -5.7 -13.0 12,463 14,321 -5.7 -13.0 VENZA 184 2,105 -90.5 -91.3 184 2,105 -90.5 -91.3 HIGHLANDER 10,883 10,792 9.2 0.8 10,883 10,792 9.2 0.8 SIENNA 10,992 8,933 33.3 23.0 10,992 8,933 33.3 23.0 SEQUOIA 852 904 2.1 -5.8 852 904 2.1 -5.8 TACOMA 12,717 11,409 20.8 11.5 12,717 11,409 20.8 11.5 TUNDRA 7,232 8,197 -4.4 -11.8 7,232 8,197 -4.4 -11.8   ES 1,004 0 N/A N/A 1,004 0 N/A N/A RX 5,904 6,009 6.4 -1.7 5,904 6,009 6.4 -1.7   TOTAL 116,870 121,554 4.2 -3.9 116,870 121,554 4.2 -3.9 N.A. VEHICLES % OF TOTAL     72.5 %   71.8 %             72.5 %   71.8 %           TOYOTA DIV. IMPORT CAR 13,152 17,393 -18.1 -24.4 13,152 17,393 -18.1 -24.4 LEXUS IMPORT CAR 7,647 11,654 -28.9 -34.4 7,647 11,654 -28.9 -34.4 TOYOTA DIV NA BUILT CARS 54,639 58,884 0.5 -7.2 54,639 58,884 0.5 -7.2 LEXUS NA BUILT CARS 1,004 0 N/A N/A 1,004 0 N/A N/A TOTAL TOYOTA CARS     76,442     87,931     -5.8     -13.1     76,442     87,931     -5.8     -13.1   TOYOTA DIV. IMPORT TRUCK 17,236 13,125 42.3 31.3 17,236 13,125 42.3 31.3 LEXUS IMPORT TRUCK 6,378 5,468 26.4 16.6 6,378 5,468 26.4 16.6 TOYOTA DIV NA BUILT TRUCK 55,323 56,661 5.8 -2.4 55,323 56,661 5.8 -2.4 LEXUS NA BUILT TRUCK 5,904 6,009 6.4 -1.7 5,904 6,009 6.4 -1.7 TOTAL TOYOTA TRUCK     84,841     81,263     13.1     4.4     84,841     81,263     13.1     4.4   SELLING DAYS     24     26               24     26           DSR = DAILY SELLING RATE     --CURRENT MONTH-- --CALENDAR YEAR TO DATE-- Memo: 2016 2015 DSR % 2016 2015 DSR % Toyota Prius Sedan 6,102 7,316 -9.6 % 6,102 7,316 -9.6 % Toyota Prius V (only) 1,205 1,913 -31.8 % 1,205 1,913 -31.8 % Toyota Prius C (only) 1,763 2,614 -26.9 % 1,763 2,614 -26.9 % Toyota Prius Phv (only) 10 401 -97.3 % 10 401 -97.3 % Toyota RAV4 Hybrid 1,973 - - 1,973 - -

Toyota Business CommunicationsToni Honsowetz, (310) 468-4291Amanda Rice, (310) 468-1745Aaron Fowles, (469) 292-1097orLexus Public RelationsMoe Durand, (310) 468-1601orMedia Web sites:http://www.toyotanewsroom.comhttp://www.lexusnewsroom.comhttp://www.scionnewsroom.com

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