Introducing Reuters TV
- Reuters launches the world's first mobile TV news service designed for
on-the-go, informed, globally-minded consumers who don't watch traditional TV
news
- Offers a personalized, on-demand, always up-to-date news show, and live feeds
of global events
- Free for 30 days with a $1.99/ 1.49 pounds Sterling monthly subscription
thereafter
NEW YORK, Feb. 4, 2015 -- Today Reuters, the world's leading news organization,
released Reuters TV, a revolutionary mobile TV news service. Delivered via a
beautifully designed iPhone app, Reuters TV defines a new category of TV news
by offering curated but personalized news coverage that is available anywhere
and on-demand. Reuters TV for iPhone is exclusively available on the App Store.
Logo - http://photos.prnewswire.com/prnh/20130208/MM57185LOGO
Reuters TV is aimed at a growing segment of informed, mobile, and globally
engaged consumers in their 30's and 40's who value authentic video storytelling
and are too busy to watch traditional TV news.
"The way we consume TV and hear about news has changed," said Isaac Showman,
Managing Director of Reuters TV. "Reuters TV is news for the Netflix age: it's
individually relevant, on-demand, and up-to date. It's ideal for viewing during
your daily commute."
Designed to meet the varied demands of mobile viewers, Reuters TV offers two
unique services:
Reuters Now - an algorithmically assembled but editorially curated news program
that is:
* On-demand
* Up-to-date
* Any duration (between 5 and 30 minutes)
* Customized to each viewer's interests and location
* Downloadable for offline viewing
Live Feeds:
* Real-time coverage of global events (from protests in Egypt to Presidential
speeches in Washington D.C.)
* Unfiltered and uninterrupted
* Available live and on-demand
Editorial content within Reuters TV is produced exclusively for the service and
draws upon Reuters extraordinary reach from 2,500 journalists in over 160
countries. To deliver the service's variable program lengths, all content is
produced in multiple versions and organized by editorial teams in London, Hong
Kong, New York and Washington DC, providing 24/7 coverage for viewers.
Reuters TV content will be more authentic and immediate than traditional TV
news, with a focus on telling stories from capitals, money centers and conflict
zones around the world and delivering insights and analysis from Reuters
journalists as stories unfold.
"This is a radically new way of presenting news straight to consumers," said
Dan Colarusso, Executive Editor of Reuters TV. "Reuters TV will be fast when it
needs to be fast, deep when viewers want depth, but most importantly, it will
be news that's authentic, coming straight from the source and journalists on
the ground."
Reuters TV for iPhone is available exclusively on the App Store in the US and
UK. At launch, users can access a free 30-day preview of the service, with
ongoing access charged at $1.99/£1.49 per month via in-app subscription.
Reuters TV App will also contain limited, premium advertising.
Note for technology journalists
The gracefulness of the Reuters TV app and, in particular, the ability to
create personalized news programming while maintaining the production qualities
of traditional television, represent significant technical innovation by
Reuters on Apple's iOS platform. All Reuters TV programming is assembled on the
device itself through novel application of iOS's AV Foundation and Core
Animation frameworks and delivered via HTTP Live Streaming. All on-screen
elements are also rendered on the device allowing for improved fidelity and
different sizing across devices.
For more on Reuters TV, including images, background and media information,
please visit http://reuters.tv/press.
Reuters
Reuters, the news and media division of Thomson Reuters, is the world's largest
international multimedia news provider reaching more than one billion people
every day. Reuters provides trusted business, financial, national, and
international news to professionals via Thomson Reuters desktops, the world's
media organizations, and directly to consumers at Reuters.com.
Thomson Reuters
Thomson Reuters is the world's leading source of intelligent information for
businesses and professionals. We combine industry expertise with innovative
technology to deliver critical information to leading decision makers in the
financial and risk, legal, tax and accounting, intellectual property and
science and media markets, powered by the world's most trusted news
organization. Thomson Reuters shares are listed on the Toronto and New York
Stock Exchange.
CONTACTS
MEDIA
Bill Launder Lina Woods
The Brunswick Group The Brunswick Group
blaunder@brunswickgroup.com lwoods@brunswickgroup.com
+1-212-333-3810 +1-202-367-6602