ARMONK, N.Y., Aug. 29, 2017 /PRNewswire/ -- IBM (NYSE: IBM)
today announced that Syniverse, a global connectivity enabler, has
adopted IBM Cloud to expand its flexibility and capacity in serving
rapidly changing mobile service needs for its customers.
Usage of popular Syniverse services, such as its Multimedia
Messaging Service (MMS), can vary significantly based on seasonal
trends. This fluctuation may cause sudden and severe demands on
technology resources. For example, Syniverse has consistently seen
a steep rise in MMS use during holidays, when many mobile users
share photos and graphics. From 2014 to 2016, the compound annual
growth rate for the volume of MMS messages per second that
Syniverse handled increased 57 percent for Halloween, 34 percent for Thanksgiving, 30 percent for Christmas and 53
percent for New Year's Eve.
To help manage seasonal spikes in traffic, Syniverse operates a
hybrid cloud environment that uses VMware solutions on the IBM
Cloud. This enables Syniverse to quickly scale up their existing
VMware environments and connect to IBM's global cloud
infrastructure. IBM Cloud also provides the ideal environment for
testing and integrating new services so that Syniverse can better
meet evolving customer needs without having to create test
environments.
"This collaboration with Syniverse is a prime example of the
benefits our clients can gain by tapping into the IBM Cloud for its
global reach and scale," said Zane
Adam, Vice President of Private Cloud, IBM. "IBM Cloud also
provides the ideal environment for testing and integrating new
services so that Syniverse can better meet evolving customer
needs."
"The volume of overall transactions we process –now up to four
billion per day –makes it vital that we remain prepared to handle
spikes in traffic that occur on holidays and other special times of
the year. MMS is just one example of an area that benefits from
VMware solutions leveraged through our new hybrid cloud-based
platform," said Chris Rivera, chief
technology officer, Syniverse. "We're able to strengthen our
overall customer-service approach thanks to the efficiency and
flexibility of the IBM Cloud."
With $15.1B in cloud revenue over
the last 12 months, IBM is the global leader in enterprise cloud
with a platform designed to meet the evolving needs of business and
society. Moving past productivity and cost improvements, the IBM
Cloud is tuned for the cognitive and data demands that are driving
true differentiation in today's enterprise. IBM's private, public
and hybrid offerings provide the global scale businesses need to
support innovation across industries, while its nearly 60 Cloud
Data Centers across 19 countries help clients meet their expanding
data locality requirements.
To learn more about IBM Cloud, visit
https://www.ibm.com/cloud-computing/.
To learn more about Syniverse, visit
https://www.syniverse.com.
VMware is a registered trademarks of VMware, Inc. in
the United States and other
jurisdictions.
Media Contact
Tyler Allen
IBM Media Relations
tballen@us.ibm.com
Bobby Eagle
Syniverse Public Relations
bobby.eagle@syniverse.com
View original content with
multimedia:http://www.prnewswire.com/news-releases/syniverse-adopts-vmware-on-ibm-cloud-to-meet-customers-mobile-service-needs-300510789.html
SOURCE IBM