A former AIG executive is leading the conglomerate's specialty-insurance foray

By Nicole Friedman 

Peter Eastwood likes to say that a new insurance company he started is "not entitled to anybody's business." He also has an advantage that most don't: the backing of Warren Buffett.

The billionaire hired Mr. Eastwood and three other American International Group Inc. executives in 2013 to create a new property-casualty insurer. It marked Berkshire Hathaway's foray into some types of commercial insurance and put the conglomerate into direct competition with giants like AIG, shocking many in the tightknit specialty-insurance industry.

It didn't take long for the 50-year-old Mr. Eastwood to win Mr. Buffett's praise. Berkshire Hathaway Specialty Insurance turned a profit within 15 months and wrote $1.3 billion in premiums last year, making it a notable but not massive player in the industry. It has 805 employees in 10 countries.

"I would have expected us to lose money for a couple of years, but instead we've had a very good underwriting profit," Mr. Buffett said. "You've got to give Peter terrific credit for it."

Mr. Eastwood's jump to Berkshire and subsequent hiring of other AIG employees caused some tension. AIG stopped buying new reinsurance from Berkshire after BHSI opened, in line with AIG's effort to work with fewer reinsurers and not do business with competitors. The two companies also agreed that Berkshire wouldn't poach any AIG employees for a year.

Since then, relations between the two companies have improved. Earlier this year, AIG paid Berkshire roughly $10 billion to take responsibility for some AIG insurance claims if they run unexpectedly high, the biggest-ever deal of this type for either company.

The son of Rhode Island public-school teachers, Mr. Eastwood said he struggled in high school and spent more than two years after graduation driving a forklift in a paper-products warehouse. It was a formative experience, he said.

"I didn't work as hard as I should have and needed to in high school," Mr. Eastwood said. But 10-hour days in the warehouse motivated him to become more serious about schoolwork and taught him the importance, he said, of "showing up."

At Ohio Wesleyan University, Mr. Eastwood prioritized schoolwork over extracurricular activities, hoping to catch up with his younger peers. "Ohio Wesleyan took a chance on me," he said.

His first job after college was with AIG in New York, a city he had never seen before applying. But 17 years into his tenure there he would play a critical role in AIG's recovery from the greatest crisis in its history when it nearly collapsed under the weight of credit-default swaps and needed a bailout of more than $180 billion to stay alive.

Three months after that September 2008 bailout, Mr. Eastwood became chief executive of AIG's Lexington Insurance Co., one of AIG's most profitable units. Many expected Mr. Eastwood and other top executives to leave AIG, but Mr. Eastwood stayed and spent a year traveling the world, trying to keep nervous customers and employees from fleeing.

At the time, Mr. Eastwood worried that the departure of an executive who had turned the unit into a crown jewel would lead to an exodus, he told The Wall Street Journal in 2009. "Will I be the only one left in the building?" he said at the time.

He launched a campaign to get people to stay. The experience, he said, taught him the importance of humility with his executive team. "It was very clear to me, very early on, that in the absence of me getting people to stay in the organization...I wasn't going to be successful as a leader."

But eventually he decided to seek out Berkshire, a company long interested in expanding its commercial-insurance business. Mr. Buffett said he hadn't found the right management team until Mr. Eastwood and his colleagues approached Ajit Jain, who runs Berkshire's reinsurance business.

Mr. Buffett likes insurance businesses because they generate "float" -- cash from premiums that are paid upfront and don't have to be repaid until much later -- that he can use to invest. Berkshire's float stood at $91 billion on Sept. 30.

Berkshire's investment in commercial insurance coincided with a retreat from reinsurance, as new participants like hedge funds entered the reinsurance market and pushed prices down. These new participants have also entered the market for commercial insurance, weighing on prices.

"There's a phrase called 'burning your way into the market,'" or cutting prices to gain market share, said Steve DeCarlo, chief executive of wholesale brokerage AmWINS Group Inc. BHSI "did not do that."

Mr. Buffett said he isn't worried about launching a company at a time when insurers are less lucrative than they have been in the past. Mr. Buffett called hiring Mr. Eastwood a "home run" in his 2015 annual letter to shareholders and said the 2016 letter, which will be released Feb. 25, will include similar praise.

"In 10 years I think we'll be regarded as the premier commercial property-casualty company in the world, and we're certainly on track to getting there now," he said.

Humility with workers and customers, Mr. Eastwood said, was key to the unit's progression. He sends new employees handwritten welcome notes and zip-up company hoodies with their employee numbers on the sleeve.

"We are not entitled to anybody's business, [and] nobody needs to work for us," Mr. Eastwood said.

Write to Nicole Friedman at nicole.friedman@wsj.com

 

(END) Dow Jones Newswires

February 11, 2017 02:47 ET (07:47 GMT)

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