SuperSport Uses Entriq Technology to Protect and Monetize 25 Days of Live And
On-Demand Cricket Matches
SuperSport On-Demand's Streaming Video of South African and West Indian Cricket
Matches Uses Windows Media Digital Rights Management to Secure Live Broadcast
SAN DIEGO, Dec. 18 /PRNewswire/ -- Entriq, Inc., an innovative company that
provides Pay Media services to leading content providers, ISPs, and cable
operators around the world, has been retained by the leading sports channel in
Africa and South Africa, SuperSport, to provide content protection, end-user
authorization and billing for SuperSport On-Demand's package of live South
African and West Indian cricket. The pay media service offering is based on the
Microsoft Windows Media 9 Series platform and is accessed via the website
http://www.supersportondemand.com/ . The announcement was made today by Jan
Steenkamp, CEO, Entriq. Inc.
"Growth of broadband is making paid content viable on the Internet. With
SuperSport On Demand, we are helping SuperSport expand their market reach on the
Internet while also making it possible for them to protect and monetize live
content as it is happening," said Steenkamp. "We believe this is another first
and will be one of the many ways content owners using Entriq will be able to
secure new revenue streams from selling content on the Internet." SuperSport On-Demand's pay media cricket package includes four, 5-day live test
matches; five, one-day live internationals; daily highlights; individual batting
highlights; real-time scorecards; and daily interactive batman's highlights
scorecards.
"Entriq is really at the leading edge of technology applications for the pay
media business," said Heinrich Enslin, CEO, SuperSport On Demand. "We are
delighted that they were able to make this content offering work for us, as well
as for South African and West Indian cricket fans around the world." "We're excited to see Windows Media 9 Series used as part of Entriq's solution
for SuperSport," said Jason Reindorp, Group Manager, Windows Digital Media
Division, Microsoft Corp. "Windows Media Digital Rights Management has proven
itself to be well suited to this kind of model and shows how easy it is for
companies to monetize their assets in this way." Entriq offers clients a full spectrum of technologies to monitor, manage,
protect and sell Pay Media. These include billing and customer care, support
and services for Pay Media, conditional access for online media and tools for
publishing content online.
Boyd Peterson, Vice President, Consumers, Media and Entertainment, The Yankee
Group commented: "The Entriq solution aptly fills the biggest missing part of
the broadband paid content equation. Content providers that wish to monetize
their assets on-line need the ability to secure, bill and manage their assets.
Entriq can take care of all the heavy lifting, and let the content providers
focus on what they do best." About Entriq(TM) With 25 years of pay media experience, Entriq Inc. provides the only
comprehensive management and protection solution for Pay Media worldwide. Entriq
provides Security, Billing, and Customer Care for both broadcast and online
media. Entriq's products and services give content and service providers the
complete tools needed to manage and protect valuable media assets they wish to
track and/or sell. Entriq clients include some of the world's largest content,
network and service providers in the Pay Media industry, including DIRECTV, MTV
Networks, M-Net, Shanghai Cable and Canal Digital.
Entriq is a wholly owned subsidiary of MIH Ltd., which operates Pay TV companies
in South Africa, Africa, Europe and Asia, as well as technology companies,
including Entriq and Irdeto Access. The parent company of MIH is Naspers
(NASDAQ:NPSN). Entriq is based in San Diego, CA and maintains its global
service center in the Netherlands.
To learn more, please visit http://www.entriq.com/ .
Product and service names mentioned herein may be the trademarks of their
respective owners. DATASOURCE: Entriq, Inc.
CONTACT: Patricia Frith of Patricia Frith Marketing, +1-818-876-0480, for Entriq, Inc.
Web site: http://www.entriq.com/ http://www.supersportondemand.com/
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