Schmidt Peterson Motorsports Announces Arrow Electronics as 2015 Primary Sponsor
March 05 2015 - 9:05AM
Business Wire
Schmidt Peterson Motorsports (SPM) proudly announced today that
Denver-based technology company Arrow Electronics will be the
primary sponsor of the No. 5 car driven by James Hinchcliffe in the
2015 Verizon IndyCar Series.
The Arrow livery will be officially unveiled on the No. 5 car
later today at Arrow’s Internet of Things (IoT) Immersions event in
San Jose, CA. Schmidt, Hinchcliffe and key Arrow team members will
be in attendance to present the car.
Arrow’s IoT Immersions tour brings together technology leaders
to discuss comprehensive IoT building blocks and how businesses can
leverage Interconnected Intelligence to improve lives. With forums
in four key U.S. markets, Arrow connects technology developers with
leading-edge suppliers to provide insights about IoT technologies
and services, discuss topical issues and applications, and see
demos of IoT solutions created with Arrow’s support, and more.
“The true goal of technology is to benefit people and improve
their lives,” said Michael Long, chairman, president and chief
executive officer of Arrow. “Collaborative learning on how society
can improve, by being better connected and better informed, is what
Arrow hopes to accomplish with our Immersions tour.”
Every Immersions event features a keynote presentation by SPM
team owner Sam Schmidt. Schmidt shares his story of how working
with Arrow on machine-to-machine (M2M) technologies enabled him to
drive official qualifying laps at the 2014 Indianapolis 500 in a
uniquely modified 2014 Corvette. He was severely injured in a
practice lap crash in 2000 that left him a quadriplegic. Schmidt
said the race car sponsorship is the next logical step in the
evolving Arrow relationship that revolves around innovation.
“Having Arrow Electronics as a primary team sponsor is just
another step in this dream come true,” adds Schmidt. “The company’s
vision is perfectly aligned with SPM and INDYCAR’s key focal
points: speed, innovation and technology. We look forward to an
exciting race season and a great partnership for years to
come.”
Aiden Mitchell, vice president of semiconductor marketing for
Arrow Electronics, said, “Our partnership with Sam Schmidt has
helped bring to life how technology can help people become the
drivers in their own lives. Working with Sam and sharing the
technology behind our modified Corvette C7 in our Immersions series
has been a pivotal element in demonstrating the power of M2M
technologies and the Internet of Things. We look forward to taking
this next turn with SPM, and helping to spread the word with a
wider Arrow audience.”
Driver James Hinchcliffe added, “I'm very excited to drive the
No. 5 Arrow Electronics car this season and set our sights on
victory lane. Although the number 77 has been part of SPM since
2011, we have an incredible opportunity to spread the word about
Arrow's Five Years Out initiative, and coincidentally, we were
lucky that the No. 5 was available to further Arrow’s brand
story.
“The Five Years Out philosophy shows that Arrow sets the bar
high, and that's exactly what we want to do in the Verizon IndyCar
Series. Competing in the most versatile racing series in the world
means we're focused on technology, which makes this partnership a
natural fit."
In less than two weeks, Hinchcliffe’s Honda-powered car will hit
the track for the first time at the Verizon IndyCar Series Open
Test on March 16-17 at Barber Motorsports Park in Leeds, AL. SPM
and the other teams will fine-tune setups for the final time before
the INDYCAR season opener on Sunday, March 29. The Firestone Grand
Prix of St. Petersburg is the first of 16 races on the INDYCAR
circuit.
About Schmidt Peterson Motorsports:
Schmidt Peterson Motorsports (SPM) was established in 2001
and is owned by former IndyCar driver Sam Schmidt and Canadian
businessman Ric Peterson. Schmidt was paralyzed (quad) in 2000
after an accident during testing at Walt Disney World Speedway in
Orlando, Fla. SPM fields cars in the Verizon IndyCar Series,
including the Indianapolis 500, and the Indy Lights Series
presented by Cooper Tires. SPM is the most successful team in Indy
Lights Series history with sixty-five race wins and seven
championships. In addition, SPM won the coveted Indy 500 pole
position in 2011, and has won four Verizon IndyCar Series races in
2013 and 2014.
About Arrow Electronics
Arrow Electronics (www.arrow.com) is a global provider of
products, services and solutions to industrial and commercial users
of electronic components and enterprise computing solutions. Arrow
serves as a supply channel partner for more than 100,000 original
equipment manufacturers, contract manufacturers and commercial
customers through a global network of more than 460 locations in 56
countries.
Arrow ElectronicsChris Maio,
631-847-5454cmaio@arrow.comorSchmidt Peterson MotorsportsMonica
Hilton, 608-669-3211monicah@spmindycar.com
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