Rue La La Offers Global Online Shopping with Ecommerce Solutions from Pitney Bowes
October 18 2016 - 09:54AM
Business Wire
New Service Will Now Allow Global Members of
Rue La La to Shop Women’s and Men’s Fashion, Home Decor,
Accessories Anywhere to Everywhere
Pitney Bowes Inc. (NYSE: PBI), a global technology company
providing innovative technology solutions to power commerce,
announced today that Rue La La now has a globally optimized retail
site for members around the world, as part of its international
online expansion strategy. By using the Borderfree Retail solution
from Pitney Bowes, Rue La La will provide a seamless, localized
shopping experience for their members in 219 countries and
territories around the world.
The Borderfree Retail solution delivers an end-to-end technology
and services platform that attracts new consumers, provides a
localized shopping experience, handles payments and landed costs,
and ensures that deliveries reach customers efficiently.
“We’re excited to extend Rue La La to new markets. Providing
phenomenal experiences while serving up great brands at amazing
values is what Rue does so well in the United States. It’s
thrilling to be able to share our brand and capabilities to a new
audience,” said Mark McWeeny, CEO, Rue La La.
“Our passion is to help consumers around the world shop
fashion-forward retailers like Rue La La,” said Lila Snyder,
President, Global Ecommerce for Pitney Bowes. “We are looking
forward to working together to help them reach new members around
the globe.”
In the 2016 Pitney Bowes Global Online Survey, shoppers around
the world chose online retailers for a personalized customer
experience, brand loyalty and better quality products. Attributes
synonymous with retailers like Rue La La.
The Pitney Bowes Borderfree Retail Solution is available as part
of the Pitney Bowes Commerce Cloud, a commerce enabler, providing
access to solutions, analytics and APIs across the full commerce
continuum with speed and agility.
About Rue La La
Rue La La strives to be the most engaging off-price, online
style destination connecting world-class brands with the next
generation shopper. Each day, Rue La La Members discover the most
desired men's, women's, and children's apparel and accessories;
home décor and accents; and exclusive destinations and experiences.
Rue La La's engaging approach to retail has brought theater and
excitement to online shopping, creating a captivating e-commerce
destination that strategically supports its brand partners and
inspires its Members daily. Rue La La is ranked #8 on Internet
Retailer's 2016 Mobile 500 List. Visit us at www.ruelala.com.
About Pitney Bowes
Pitney Bowes (NYSE: PBI) is a global technology company powering
billions of transactions – physical and digital – in the connected
and borderless world of commerce. Clients around the world,
including 90 percent of the Fortune 500, rely on products,
solutions and services from Pitney Bowes in the areas of customer
information management, location intelligence, customer engagement,
shipping, mailing, and global ecommerce. And with the innovative
Pitney Bowes Commerce Cloud, clients can access the broad range of
Pitney Bowes solutions, analytics, and APIs to drive commerce. For
additional information visit Pitney Bowes, the Craftsmen of
Commerce, at www.pitneybowes.com.
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version on businesswire.com: http://www.businesswire.com/news/home/20161018006166/en/
Pitney Bowes Inc.Kathy Raymond,
203-351-7233Kathleen.raymond@pb.com
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