On the heels of the Company’s successful
INFront event, Ripe Digital officially announces the expansion of their
sales team headquarters in New York. Boasting a strong group of 15 sales
executives in New York and Los Angeles, Ripe Digital plans to move to
the forefront of digital media companies. Key hires for Ripe Digital’s
NY team include talented media experts Scott Haugenes, SVP of Media and
Marketing Partnerships, and Brian Danzis, VP Sales.
“We have constructed an unparalleled new kind
of media solutions sales team,” said Ryan
Magnussen, the Company’s founder and CEO. “With
our distribution delivering 100 million screens, branded entertainment
production like our Dodge Hip Hop Live Tour, and now a complete suite of
web-based ad formats, Ripe’s sales force has a
major leg-up on any other new media offering.”
Haugenes brings exceptional experience in media planning and sales from
Initiative where he held one of the top positions at the agency. He will
act as the senior team leader focused on the television planning and
buying marketplace. Scott is also utilizing his broad familiarity of
brands and their agencies to leverage Ripe Digital’s
content, distribution and breakthrough media.
Danzis, an evangelist of digital media solutions that challenge
convention, especially those geared at younger consumers, is set to lead
Ripe Digital’s Online Media sales team. Brian
brings a vast knowledge of the digital world from his previous post at
Joost where he served as Director of Advertising Sales, Eastern Division.
“I am extremely pleased to be working with
such a gifted group of people,” said Steven
Voci, Executive Vice President of Sales Operations. “Our
goal is to deliver results beyond the expectations of our marketing and
advertising partners and to develop our brands into leading destinations
for the youth market. We will continue to scale our NY sales presence
and are well-positioned to be the leader in this space.”
ABOUT RIPE DIGITAL (www.ripedigital.com)
The premier digital entertainment production and distribution company,
Ripe Digital was the first to develop a multi-platform video
distribution network. Today, Ripe’s
programming is available On Demand to over 100 million screens via
digital cable providers, broadband, and video enabled mobile devices.
Ripe Digital is exclusively focused on producing entertaining short-form
video programming. The Company owns and operates three distinct
ad-supported networks, RipeTV, OctaneTV and FlowTV. Based in Los
Angeles, CA, Ripe Digital’s networks can be
found on Time Warner and Comcast On Demand and online at www.ripetv.com,
www.octanetv.com and www.flow.tv.
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