ROO Partners With Citadel Broadcasting Company for Online Video

Date : 05/23/2006 @ 12:48PM
Source : PR Newswire
Stock : Citadel Broadcasting (CDL)
Quote : 0.01  0.0 (0.00%) @ 10:45PM
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ROO Partners With Citadel Broadcasting Company for Online Video

NEW YORK, May 23 /PRNewswire-FirstCall/ -- ROO (OTC:RGRP) (BULLETIN BOARD: RGRP) , one of the world's largest online broadcast networks and a global leader in online video solutions, and Citadel Broadcasting Corporation, a leading radio broadcasting company in the United States, today entered into an agreement for ROO to become the online video partner for the Citadel Broadcasting Company (NYSE:CDL).

Under the agreement ROO will provide Citadel with a turn key video solution including online video content across a number of genres including news, music, business and fashion and the tools to sell online advertising targeted by demographic and location, for the Citadel Interactive network. Citadel will, in turn, significantly increase the reach of the ROO network and supply a variety of exclusive specialized content and events to run across the ROO network.

Citadel Broadcasting currently owns and operates 222 radio stations and their associated websites in 49 markets located in 24 states across the United States.

Citadel will work with ROO to expand its online presence to include broadband video offerings to its audience. In particular, Citadel will engage ROO to develop a compelling online video experience for its RightNowRadio.com internet radio initiative, which is to launch in the summer of 2006.

"We are excited about joining forces with one of the true innovators in the radio industry and be part of the launch of the exciting Right Now Radio initiative. Given ROO's experience in music, our partnership with Citadel will ensure music lovers will receive a unique and compelling experience across the Citadel Interactive network," said ROO CEO Rob Petty.

Mike Pallad, VP of Sales for Citadel said, "ROO's video offerings, including entertainment, news, sports and fashion will significantly expand Citadel Interactive's on-line experience for its end users." Mr. Pallad added, "This video partnership will enable our increasing base of on-line advertisers to include targeted video messages in their on-line marketing campaigns."

About ROO

ROO Group Inc. (OTC:RGRP) (BULLETIN BOARD: RGRP) ("ROO") is a global provider of online video broadcasting solutions that enables the activation, marketing and distribution of video content over the Internet and emerging broadcasting platforms such as set top boxes and wireless. ROO (http://www.roo.com/) offers turnkey video solutions for businesses seeking to improve their web presence with video broadcasts or broadcast their own latest video clips. ROO helps businesses advertise their latest offering with interactive advertising solutions, 15-30 second video commercials with a linked call to action and played simultaneously with topical video content such as news and entertainment in a television style format over the Internet.

About Citadel Broadcasting

Citadel Broadcasting Corporation is a radio broadcaster focused primarily on acquiring, developing and operating radio stations throughout the United States. The Company owns and operates 164 FM and 58 AM radio stations in 49 markets, located in 24 states across the country. For more information visit http://www.citadelbroadcasting.com/.

Certain statements in this document constitute "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements involve known and unknown risks, uncertainties and other factors, which may cause the actual results, performance or achievements of ROO Group Inc ("the Company"), or industry results, to be materially different from any future results, performance, or achievements expressed or implied by such forward-looking statements. The Company's future operating results are dependent upon many factors, including but not limited to the Company's ability to: (i) obtain sufficient capital or a strategic business arrangement to fund its plan of operations when needed; (ii) build the management and human resources and infrastructure necessary to support the growth of its business; (iii) competitive factors and developments beyond the Company's control; and (iv) other risk factors discussed in the Company's periodic filings with the Securities and Exchange Commission, which are available for review at http://www.sec.gov/.

DATASOURCE: ROO

CONTACT: Cynthia Cooper of ROO, +1-212-661-4111, ext. 276,

; or Tim Hammill of Rogers & Cowan,

+1-310-854-8122, , for ROO

Web site: http://www.roo.com/

http://www.citadelbroadcasting.com/

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