NEW YORK and SYDNEY, June 12,
2017 /PRNewswire/ -- ROKT
today announced the conclusion of a US$26 million Series "B" funding round, led
by Moelis Australia Ltd. (ASX: MOE).
John Ho, Lachlan Murdoch, Greg
Roebuck, Square Peg Capital and
Time Inc. (NYSE: TIME) also participated in this
investment.
ROKT's "B" round consisted of US$15
million, announced in February
2017, and a further US$11
million investment just made by existing investors. The
investment process was structured this way to facilitate ROKT's
acquisition of strategic assets to broaden its offering as well as
accelerate the company's global growth. Reflective of that was
ROKT's acquisition of CalReply, completed shortly as part of the
February 2017 Installment of the "B"
round.
"All of us at ROKT are appreciative of this latest vote of
confidence from our investors," said Bruce
Buchanan, ROKT's Chairman and CEO. "It serves to further
step up our efforts, sharpen our focus and continue to execute
flawlessly at the intersection of digital marketing and
e-commerce."
Along with acquiring CalReply, the largest and fastest
growing provider of calendar marketing solutions, ROKT has added
depth to its management ranks, notably managing directors to
spearhead expansion in the EMEA and APAC regions, increased
headcount in all parts of the company, and advanced its technology
platform to deliver more and better results for advertisers and
e-commerce partners in the company's global network.
"Working with the ROKT team continues to be an immensely
positive experience," said Ben Wong,
a Managing Director at Moelis Australia. "We are pleased to have
added further support to ROKT as it brings more benefits to more
advertisers and e-commerce businesses across the globe."
ROKT helps to achieve better e-commerce results by
improving customer engagements and delivering meaningful native
monetization for such brands as eBay, Ticketmaster, Live Nation,
Gumtree, AXS, Dominos and Kogan, among others. It also works with
thousands of performance marketers focused on acquiring large
numbers of new customers at the point of transaction.
"This US$26 million funding
round is one of the biggest this year for an Australian company,"
said Tushar Roy, a Square Peg
Partner. "It represents more than investor confidence in the
company. It serves as a reaffirmation of our belief that ROKT will
persist to gather speed along its path to becoming a company that
profoundly changes the way brands acquire and convert customers
worldwide."
About ROKT
ROKT sits at the
intersection of digital media and commerce. The company brings
significant benefits to e-commerce operators by applying its
algorithmic engine to optimize customers' journeys as well as
monetize underutilized portions of their websites. ROKT uses its
unique position in the customer journey and set of capabilities to
help performance marketers engage with and acquire customers at
scale when they're most receptive, just as they've made an online
transaction from a trusted brand.
ROKT has offices in New
York, Los Angeles,
London, Sydney, Melbourne, Auckland and Singapore. For more information, please
email info@rokt.com or visit
ROKT.com.
About Moelis Australia
Moelis Australia is a fully integrated financial services group
that operates through its' two business segments: Corporate
Advisory, Equities and Asset Management. Moelis Australia was
established with a philosophy to offer unbiased advice of the
highest quality to its clients. This philosophy is fostered through
an exclusive global alliance with New York Stock Exchange listed
global investment bank, Moelis & Company (NYSE: MC).
Since its establishment in 2009, Moelis Australia has
advised on corporate transactions with a value in excess of
$72 billion, raised over $5.7 billion in capital for clients and now
manages in excess of $1.9 billion in
assets under management. For further information, please
visit: https://moelisaustralia.com.au.
About Square Peg
Square Peg Capital
is a venture capital firm that invests in outstanding teams
building tomorrow's technology leaders. Its investing activities
focus on Australia and
New Zealand, South East Asia and Israel. For more information please
visit. www.squarepegcap.com.
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SOURCE ROKT