Leading Premium Lifestyle Brand Will Continue Online Success Through Relationship with GSI
KING OF PRUSSIA, Pa., June 16 /PRNewswire-FirstCall/ --
Polo Ralph Lauren Corporation (NYSE:RL), and GSI Commerce Inc. (NASDAQ:GSIC), today announced a five-year extension to their long-term e-commerce Web technology agreement. GSI, a leading provider of e-commerce and multichannel solutions, will continue to provide Polo Ralph Lauren with e-commerce technology solutions to enhance Polo Ralph Lauren's premium lifestyle brand and grow its multichannel business. Polo Ralph Lauren will continue to support its own customer care center and fulfillment services through its recently built 330,000 square feet facility in High Point, North Carolina, which was fully operational on April 8, 2008.
Polo Ralph Lauren is a leader in the design, marketing and distribution of premium lifestyle products in four categories: apparel, home, accessories and fragrances. Since launching on the GSI platform in May 2004, RalphLauren.com has experienced rapid growth, and in 2007 was recognized by the Luxury Institute as the Most Effective Luxury Web site.
"We consider it a privilege to be providing GSI's e-commerce technology solutions to one of the world's most recognizable and coveted luxury brands," said Michael G. Rubin, chairman and CEO of GSI.
About Polo Ralph Lauren
Polo Ralph Lauren Corporation (NYSE:RL) is a leader in the design, marketing and distribution of premium lifestyle products in four categories: apparel, home, accessories and fragrances. For more than 40 years, Polo's reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets. The Company's brand names, which include "Polo by Ralph Lauren", "Ralph Lauren Purple Label", "Ralph Lauren Collection", "Black Label", "Blue Label", "Lauren by Ralph Lauren", "Polo Jeans Co.", "RRL", "RLX", "Rugby", "Ralph Lauren Childrenswear", "American Living", "Chaps", and "Club Monaco" among others, constitute one of the world's most widely recognized families of consumer brands. For more information, go to http://investor.ralphlauren.com/.
About GSI Commerce
GSI Commerce(R) (http://www.gsicommerce.com/) is a leading provider of services that enable e-commerce, multichannel retailing and interactive marketing for large, business-to-consumer (b2c) enterprises in the U.S. and internationally. We deliver customized e-commerce solutions through an e-commerce platform, which is comprised of technology, fulfillment and customer care. We offer each of the platform's components on a modular basis, or as part of an integrated, end-to-end solution. We also offer a full suite of interactive marketing services through two divisions, gsi interactive(sm) and e-Dialog Inc. (http://www.e-dialog.com/).
Forward-Looking Statements
This news release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. All statements made in this release, other than statements of historical fact, are forward-looking statements. Actual results might differ materially from what is expressed or implied by these forward-looking statements. Additional information about potential factors that could affect GSI Commerce can be found in its most recent Form 10-K, Form 10-Q and other reports and statements filed by GSI Commerce with the SEC. GSI Commerce expressly disclaims any intent or obligation to update these forward-looking statements.
Contact:
GSI Commerce, Inc.
Corporate Marketing
610.491.7474
Fax: 610.265.2866
DATASOURCE: GSI Commerce Inc.
CONTACT: GSI Commerce, Inc. Corporate Marketing, +1-610-491-7474,
+1-610-265-2866 (fax),
Web site: http://www.gsicommerce.com/