PLANO, Texas, Aug. 1, 2017 /PRNewswire/ -- Pizza Hut,
which serves and delivers more pizza than any other pizza
restaurant company in the world, today announced the introduction
of the only national pizza loyalty program that
rewards customers unlimited points for every dollar spent on
great-tasting food online.
Called Hut Rewards, the program differs from other pizza loyalty
programs in that customers can earn a free pizza in as little as
one visit, along with points for every dollar spent. The points
based program rewards two points for every one dollar spent online on food, which can be
applied toward a Medium ANY™ Pizza (any recipe, any toppings) for
200 points; or a Large ANY™ Pizza (any recipe, any toppings) for
250 points.
"The new Hut Rewards program enables customers to earn unlimited
points as well as a free pizza in as little as one order, which is
why we believe it is the best loyalty program in the category,"
said Jeff Fox, Chief Brand and
Concept Officer, Pizza Hut, U.S. "By exclusively rewarding
customers with points for every dollar spent on food online, we
like to say that it pays to be loyal at Pizza Hut."
To kick-start the launch of Hut Rewards, Pizza Hut will offer
double rewards on all Pizza Hut food purchases from Aug. 10 through Oct. 1.
"Whether spending $20 on a
weeknight or $100 for a Friday night
pizza party, Hut Rewards is the fastest, easiest way to receive
free pizza," Fox said.
Just like the program itself, signing up for Hut Rewards is
simple. New customers can visit PizzaHut.com, click on the Hut
Rewards program opt-in and quickly complete a profile to
simultaneously create a digital account and enroll in Hut Rewards.
Existing customers can simply sign into their account and choose to
opt-in to the Hut Rewards program.
Once enrolled, customers can begin earning points immediately,
and every dollar spent on food online goes toward a free pizza.
Other benefits include exclusive offers, birthday rewards, and
more. Hut Rewards points can be earned and redeemed during online
or mobile orders only, for delivery or carryout. Taxes, tips,
donations and gift cards do not earn points. Upon redemption,
customer is responsible for all taxes, delivery charges and
delivery minimums that may apply. Additional charges for extra
cheese and stuffed crust may apply.
The launch of Hut Rewards comes on the heels of Pizza Hut
announcing that it expects to add 14,000 drivers to its system
before year's end. The additional drivers enable Pizza Hut to
ratchet up its delivery capabilities following the development of a
proprietary delivery network algorithm that improves the
reliability and accuracy of deliveries.
In constant pursuit to make it easier for customers to get a
better pizza, Pizza Hut rolled out a number of digital enhancements
over the course of the last year. Recently, Pizza Hut introduced a
Delivery Tracker that allows users to track their delivery at three
critical times: the moment the order is received, the time the
pizza is being made, and when the order is out for delivery.
Customers can also opt to receive text alerts for updates on their
delivery status without needing to reopen the app or web
browser.
Other easy-ordering solutions by the restaurant company include:
Amazon Alexa voice service, Facebook and Twitter chatbot menu,
social sign-in via digital ordering platforms, one-button reorder
functionality, visible promise time, popular pizzas button, and
Visa Checkout fast-pay options, among others.
Hut Rewards is open to US residents age 13+. For additional
information and full Hut Rewards Terms & Conditions, visit
pizzahut.com/HutRewards.
About Pizza Hut
Pizza Hut, a subsidiary of Yum!
Brands, Inc. (NYSE: YUM), serves and delivers more pizzas than
any other pizza company in the world. With easy order options
including the Pizza Hut app, mobile site, Facebook and Twitter
messenger and Amazon devices, Pizza Hut is committed to providing
an easy pizza experience – from order to delivery.
Founded in 1958, Pizza Hut has become the most-recognized pizza
restaurant in the world, operating more than 16,400 restaurants in
more than 100 countries.
Pizza Hut is also the proprietor of The Literacy Project, an
initiative designed to enable access, empower teachers and inspire
a lifelong love of reading. The program is rooted in the foundation
set by the Pizza Hut BOOK IT! Program, which is the longest-running
corporate supported literacy program, impacting more than 14
million students each year. For more information,
visit www.pizzahut.com.
Contact:
Courtney
Moscovic
972.338.8288
Courtney.Moscovic@yum.com
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SOURCE Pizza Hut