Connecting Digital and Physical to Deliver
Greater Impact
Pitney Bowes Inc. (NYSE:PBI), a global technology company that
provides innovative products and solutions to power commerce, will
showcase a full range of digital and physical shipping, mailing,
and customer engagement solutions at the National Postal Forum
(NPF), May 21-24 at the Baltimore Convention Center in Baltimore,
booth #413. These groundbreaking solutions are designed to
help businesses, from small and medium businesses to global
enterprises, leverage the latest technologies to reinvent mail and
deliver greater impact.
“Business today is all about integrating digital and physical to
more effectively reach customers in their preferred channel, where
they want, when they want, anywhere in the world,” said Mark
Shearer, EVP and President, Pitney Bowes Global SMB Solutions. “We
have leveraged a century of leadership and innovation in the
mailing and shipping industry to deliver a full range of solutions
that enable businesses to reinvent mail to deliver better results.
Our unique solutions, ranging from location intelligence and
marketing analytics to direct mail and cross border shipping,
connect the digital and physical worlds to drive commerce with
accuracy and precision. We are craftsmen of commerce.”
Pitney Bowes leaders will be on hand and play a prominent role
at the NPF with several key speaking appearances, including:
- Monday, May 22, at 9:45 a.m., Shearer
will host a launch “celebration” for the company’s groundbreaking
SendPro family of integrated shipping and mailing solutions,
including the cloud-based SendPro multi-carrier shipping and
mailing application.
- Tuesday, May 23, at 8:00 a.m., Pitney
Bowes Presort Services President Debbie Pfeiffer will participate
in a panel discussion focused on the “Interplay between Digital and
Mail”. USPS® Chief Customer and Marketing Officer and Executive
Vice President Jim Cochrane will host this session.
- Tuesday, May 23, at 9:45 a.m., Alison
Hall, Product Manager, Direct Mail Solutions, Pitney Bowes Presort
Services, will make a special announcement about the company’s new
Synchronize Mail + Mobile solution in the Pitney Bowes booth. The
new solution allows mailers – regardless of digital expertise – to
leverage the creative assets and data from their direct mailings to
develop complimentary and compelling mobile advertising campaigns.
Attendees will have a chance to win a $3,000 Mail + Mobile
campaign.
- Wednesday, May 24, at noon, Pitney
Bowes EVP and Chief Innovation Officer Roger Pilc will address more
than 1,000 attendees at the NPF Partnership Recognition Luncheon
before introducing keynote speaker Jeanne Bliss, whose presentation
is entitled “The Five Competencies – A Proven Framework to Build
Your Customer-Driven Growth Engine.”
Global shipping and parcel management solutions
At booth #413, Pitney Bowes will feature a range of digital and
physical solutions that deliver greater impact, including
its Complete Shipping solution optimized for enterprise
retailers; the SendSuite line of parcel shipping and receiving
solutions, which help businesses ship smarter; and the SendPro
family of sending solutions, which combine shipping, mailing and
payments on one integrated platform. On display will be:
- Complete Shipping APIs – a range of
shipping and tracking services that can be easily integrated into
any web application such as online shopping carts or ecommerce
sites. Users can simplify the shipping process including rate
shopping across various carriers, the creation of shipping labels,
access to discounted rates, and package tracking from origin
through delivery.
- SendSuite Live – a powerful yet
scalable web-based solution designed to guide simple to complex
shipping operations to the next level in cost management, process
efficiency and compliance. It optimizes, integrates and automates
shipping processes while providing the highest degree of real-time
visibility and control of your operation.
- SendSuite Tracking Online – a package
receiving and tracking cloud-based solution designed to provide
accurate status and chain of custody of your inbound packages.
- SendPro online mailing and shipping
solution – the simplest, most complete online postage solution for
sending letters, overnights and packages with USPS® and other major
carriers.
Integrated solutions for mailers of all sizes
In addition, there will be live or virtual demonstrations
covering a full range of integrated mailing solutions,
including:
- Pitney Bowes Presort Services – the
nation’s largest presort services network and the largest workshare
partner of the USPS; processing over 15 billion letters, flats and
parcels annually to help businesses optimize their mailing
workflows and reduce postage costs. Presort’s offerings now include
new parcel mailing solutions.
- Synchronize Mail + Mobile – a new
solution that makes multichannel marketing easy. It allows mailers
– regardless of digital expertise – to leverage the creative assets
and data from their direct mailings to develop complimentary mobile
advertising campaigns.
- Return Mail Processing – a new solution
that helps First-Class mailers reduce return mail and mitigate its
impact on the bottom line. The solution captures and digitizes
information from Undeliverable as Addressed (UAA) labels, then
utilizes a mix of proprietary and public databases in the cloud to
update addresses for future mailings.
- Epic Inserting System – a high-speed
multi-format inserting solution with increased functionality to
further simplify changeovers and process complex transactional mail
applications with demonstrated integrity and high yield. Epic is
designed to help simplify capacity planning, increase operational
productivity and lower total cost of ownership.
- AcceleJet Printing and Finishing System
– an innovative roll to cut-sheet printing solution that provides a
simple, cost-effective path to high-quality color inkjet at a cost
comparable to monochrome for print and mail service providers who
generate 4 million to 10 million transactional or direct-mail
printing impressions per month.
- Clarity Solutions – which leverage the
physical and digital technologies of the Industrial Internet to
integrate and organize data collected from sensors on production
mail machines to support real-time insight, predictive analytics
and prescriptive maintenance.
- Relay Hub – a single SaaS platform to
manage both your physical and digital documents and meet
ever-changing technology and customer demands. The Relay Hub
enhances your communications in ways that improve customer
engagement and increase paperless adoption, all while reducing
mailing costs and keeping your current systems in place. You get a
simple, secure solution that adds new levels of privacy and
security to your mail.
- Relay Integrity Express – a
self-service SaaS solution to add mail piece integrity to ensure
every page of a mailing is assembled into the correct
envelope.
- Relay Inserters – offer file-based
processing to ensure every mail piece is assembled correctly with
the tracking and reporting to prove it and recreate a mailing event
down to an individual recipient level.
- SendPro 300 – an all-in-one solution
that makes it easy to process and print postage for letter mail,
send USPS packages at discounted rates and select the ideal
services from other major carriers.
- SendPro P2000 – the P Series mailing
and shipping systems provide a simpler, more streamlined way
to send letter mail as well as ship packages using your USPS® and
other major carrier accounts. With the receiving application, you
can accurately log all of your incoming packages’ information so
that you have a history of every package delivered to your
office.
Augment print with digital communications using Software
Solutions
Mail is in a constant state of evolution. Today organizations
are challenged to deliver personalized communications to customers
at every touchpoint, wherever and whomever that customer is. Pitney
Bowes will demonstrate new Software Solutions capabilities that
will address ongoing industry challenges organizations face in
identifying, locating and communicating with their customers. These
new capabilities have been designed specifically to empower
organizations to augment digital with print communications to reach
new audiences and expedite digital transformation.
- Identifying your customer
completely is at the core of every customer experience. We will
demonstrate how using the Pitney Bowes Spectrum solution, you can
create a sharable, single view of the customer by consolidating and
cleansing customer data from various sources, enriching it with
relevant data sets, and ensuring data quality upstream.
- Location adds relevancy and
precision when it comes to sending the right piece of communication
to the right place at the right time. Industry data sets from
Pitney Bowes’ newly launched Data practice will also be presented
to show how organizations can utilize data and spatial analytics to
inform customer interaction to deliver a superior customer
experience, support customer service innovation, and optimize
customer facing business processes.
- Communication solutions are
rapidly evolving alongside mail. Today customers are becoming
increasingly inclined toward digital channels for self-service
tailored to their needs. Pitney Bowes will demonstrate new
capabilities of its Communicate solutions focusing on its flagship
interactive and personalized video solution, EngageOne Video, as
well as other digital engagement solutions, such as EngageOne
Digital Designer and EngageOne Digital Self-service. Moreover, we
will highlight innovation to our postal optimization portfolio for
enhancing print steams (EngageOne Enrichment, formerly
StreamWeaver), automating return mail tracking (MAIL360) and robust
print management (EngageOne Output Manager).
With Pitney Bowes software solutions, organizations can
strengthen their communication strategies to deliver print
experiences augmented with digital capabilities.
Pitney Bowes industry insights and leadership
Pitney Bowes industry experts will be sharing valuable insights
and tips on key topics ranging from mailing and shipping to direct
marketing.
Sunday, May 21
- “Targeted Budget Friendly Marketing
Mail”
9:00 – 10:00 a.m. -- Alison Hall and Marc
Ortiz, Modern Postcard
- “Increasing Engagement in
Transactional Communications”
10:15 – 11:15 a.m. -- David Bilodeau
- “Reinventing Mail: How
Technology Trends are Modernizing our Industry”
11:30 – 12:30 p.m. -- Bruce Gresham and Wayne
Pethrick
- “Leveraging New Cloud Services
Technology for Shipping Solutions”
11:30 – 12:30 p.m. -- Chris Giles
- “Optimizing Mailing Efficiency in an
Intelligent World”
1:30 – 2:30 p.m. -- Jane Sinkko and Jeff
Stangle
Monday, May 22
- “Automation is the Answer to the UAA
Problem”
11:00 – Noon -- Jane Sinkko and Steve
Krejcik
- “Parcels are a Package Deal:
Service Level, Logistics, and Technology”
1:30 – 2:30 p.m. -- Bruce Gresham and Kirk
Richardson
- “Mail Quality: It Takes an
Electronically Connected Supply Chain”
2:45 – 3:45 p.m. – Panel discussion including
Steve Krejcik
- “Engaging Mail and the
Generations”
2:45 – 3:45 p.m. -- Alison Hall and Shawn
Lang, Broadridge Mail LLC
- “Technology Solutions 2017”
2:45 – 3:45 p.m. -- Dave Schwatz
participating in USPS Workshop with Coakley Workman and Vicki
Stephen, USPS
Tuesday, May 23
- “The Fusion of Digital and
Physical – Technology that Delivers a Competitive Edge”
11:00 – Noon -- Alison Hall and Nat
Cooper
- “Informed Delivery Campaigns using
Mail.dat”
11:00 – Noon -- Elizabeth Trumbull, Pritha
Mehra, USPS, and Bob Schimek, Satori
- “Transform your Operation with Color
Inkjet Printing; Gain Efficiency, Lower Costs and Create Higher
Value Communications”
1:30 – 2:30 p.m. -- Kevin Marks
- “Informed Visibility: Making
Powerful Connections in Real Time”
2:45pm – 3:45 p.m. -- Judy Kalus and Isaac
Cronkhite, USPS
- “Ensuring Document Integrity for
Transactional and Information Based Mailing”
2:45 – 3:45 p.m. -- Linda Kish
- “Full Service Automated
Verification”
4:00 – 5:00 p.m. -- Round Table Discussion
co-lead by Steve Krejcik and Angela Dyer, USPS
Wednesday, May 24
- “Informed Delivery and Driving
Response: Tactical Tips for Industry Verticals”
2:00 – 3:00 p.m. -- Elizabeth Trumbull and
Bob Dixon, USPS
About Pitney Bowes
Pitney Bowes (NYSE:PBI) is a global technology company powering
billions of transactions – physical and digital – in the connected
and borderless world of commerce. Clients around the world,
including 90 percent of the Fortune 500, rely on products,
solutions, services and data from Pitney Bowes in the areas of
customer information management, location intelligence, customer
engagement, shipping, mailing, and global ecommerce. And with the
innovative Pitney Bowes Commerce Cloud, clients can access the
broad range of Pitney Bowes solutions, analytics, and APIs to drive
commerce. For additional information visit Pitney Bowes, the
Craftsmen of Commerce, at www.pitneybowes.com.
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version on businesswire.com: http://www.businesswire.com/news/home/20170518005642/en/
Pitney Bowes Inc.Dan Burris,
203-449-7635daniel.burris@pb.com
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