Pitney Bowes Announces New Alliance with ActivePath to Bring New Digital Design and Delivery Capabilities to Market
August 04 2016 - 8:00AM
Business Wire
ActivePath technology to be integrated with
Pitney Bowes’ EngageOne and e-Messaging Platform for greater
interactivity and engagement
Pitney Bowes (NYSE:PBI), a global technology company that
provides innovative products and solutions to power commerce today
announced a new relationship with ActivePath Solutions Ltd., a
developer of interactive digital communication design and delivery
platforms. The ActivePath technology will be integrated with
EngageOne and e-Messaging to form a new product – EngageOne Digital
Designer and EngageOne Digital Delivery.
Designed for use on desktop, mobile and tablet devices,
ActivePath’s digital design application empowers users to design
and deliver interactive communication pages, emails, SMS and push
notifications in powerful, yet simple browser environment.
Interactive statements, alerts, events and notifications can be
transformed to create a new marketing channel with higher open
rates to promote customized and targeted upsell and cross-sell
messages. Customers can reduce the volume of costly call center
inquiries with self service solutions, as well as printing and
mailing costs.
“We are pleased to be working closely with Pitney Bowes to
deliver advanced digital customer engagement solutions,” said Avi
Weiss, CEO of ActivePath. "Converting routine and in many times
cumbersome customer communications into delighting interactive and
personalized experience across all desktop and mobile platforms
improves the overall consumer experience while also offering
organizations significant new revenue opportunities.”
EngageOne Digital Designer significantly decreases the time to
creation and delivery of customer-facing digital communications via
various digital platforms. EngageOne Digital Delivery has been
expanded to deliver documents to cloud storage providers, digital
mailboxes, productivity and payment applications, and online
banking providers reaching over 141 million active consumers.
“We are focused on delivering the highest quality customer
engagement solutions to market,” said Bob Guidotti, President of
Software Solutions, Pitney Bowes. “ActivePath’s online digital
communications design and composition technologies are a critical
enhancement to our existing suite of products and provides clients
with superior capabilities for the delivery of digital
communications.”
For more information on the EngageOne Communication products,
visit:
http://www.pitneybowes.com/us/customer-engagement-marketing.html
About Pitney Bowes
Pitney Bowes (NYSE:PBI) is a global technology company offering
innovative products and solutions that enable commerce in the areas
of customer information management, location intelligence, customer
engagement, shipping and mailing, and global ecommerce. More than
1.5 million clients in approximately 100 countries around the world
rely on products, solutions and services from Pitney Bowes. For
additional information, visit Pitney Bowes
at www.pitneybowes.com.
About ActivePath
ActivePath is a technology company that provides innovative
digital customer communication platform that allows the design,
delivery and measurement of interactive customer communications
securely across multiple channels.
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Pitney BowesPasha Dahncke, +1 203 351 6864Director,
Communications, Software Solutionsbipasha.dahncke@pb.com
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