ANDOVER, Mass., Aug. 26, 2014 /PRNewswire/ -- Royal Philips
(NYSE: PHG, AEX: PHIA) introduces the Philips Lifeline response
app, the company's latest innovation designed to empower seniors to
live independently while aging well. Offering a direct connection
to the company's leading U.S.-based call center, the mobile app
gives seniors 24-hour access to emergency assistance. In a recent
survey by Philips and the Global Social Enterprise Initiative
(GSEI) at Georgetown University's
McDonough School of Business, 96
percent of senior respondents said it is important to be as
independent as possible as they get older. The Philips Lifeline
response app for Android and iOS smartphones enables them to take
peace of mind with them when they are on the go.
"Today's seniors are active and they deserve a mobile solution
that affords them the freedom to go and do as they please while
being safe," said Kimberly
O'Loughlin, General Manager for Philips Lifeline. "We're
excited to offer seniors an app that allows them to take our
trusted service with them and experience life to the fullest,
without the worry of getting help should they need it."
How it works
The Philips Lifeline response app is a discreet, affordable
option for smartphone-enabled seniors and their families. With the
simple touch of a button, users can speak directly to trained
professionals at the call center that powers the company's leading
medical alert service. Whether it is to call a nearby loved one or
neighbor for a hand, a call center representative will answer the
phone live and alert the right person designated for the situation,
always following up that help has arrived. Using location
functionalities built into the smartphone devices, the app can help
locate users to ensure that help is directed to the right location.
Built for independent, active seniors, the app allows users to
receive the benefits of the call center without having to wear a
medical alert device. The app is free to download; there are no set
up fees or long-term contracts required; and users may choose to
pay month-to-month for the service.
Joining the company's comprehensive portfolio of innovative
solutions, such as Lifeline with AutoAlert fall detection
technology and the HomeSafe Wireless System, the Philips Lifeline
response app is a next-generation solution providing peace of mind
for families and seniors as they age. The app is available for
download in the U.S. through the Apple Store and Android Market,
and the monthly service is provided through Philips Lifeline.
Philips Lifeline, the nation's first medical alert service, is
celebrating 40 years of delivering meaningful innovations. The
company has served more than seven million people since its
inception, leading the industry with products and services focused
on senior safety, health and connectedness. For more information on
Philips Lifeline and the new app, please visit
http://www.lifelinesys.com/content/lifeline-products/response-app
and join the conversation on Facebook.
To learn how Philips is improving the quality of healthcare
through innovative solutions, inspired by human insights across the
most meaningful moments of care, visit
www.philips.com/healthcare.
About Royal Philips
Royal Philips (NYSE: PHG, AEX:
PHIA) is a diversified health and well-being company, focused on
improving people's lives through meaningful innovation in the areas
of Healthcare, Consumer Lifestyle and Lighting. Headquartered in
the Netherlands, Philips posted
2013 sales of EUR 23.3 billion and
employs approximately 112,000 employees with sales and services in
more than 100 countries. The company is a leader in cardiac care,
acute care and home healthcare, energy efficient lighting solutions
and new lighting applications, as well as male shaving and grooming
and oral healthcare. News from Philips is located at
www.philips.com/newscenter.
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SOURCE Royal Philips