REDWOOD SHORES, Calif., July 9 /PRNewswire-FirstCall/ -- News Facts
-- Gartner's Magic Quadrant for Master Data Management of Customer Data
positions Oracle Siebel Universal Customer Master in the Leaders
Quadrant.(1)
-- The Gartner Magic Quadrant positions vendors within a particular
market segment based on their completeness of vision and their ability
to execute on that vision. -- According to Gartner, "Vendors in the Leaders quadrant have strong
results and delivery capabilities and will continue to have them. They
typically possess a large, satisfied customer base (relative to the
size of the market) and enjoy high visibility in the market. The size
and financial strength of the leaders enable them to remain viable in
a challenging economy. Leaders have mature offerings and track records
of successful deployments, even in the most challenging environments,
across all geographies and in many vertical industries. Leaders have
the strategic vision to address evolving client requirements; however,
they're not always the best choice."
Oracle Master Data Management
-- Oracle Siebel UCM is Oracle's leading customer data application for
Master Data Management (MDM). It enables organizations to manage the
entire life-cycle of customer data by centralizing information from
heterogeneous systems to create a single view of customer information
that can be leveraged across all functional departments and analytical
systems. Supporting Quote -- "The ability to create, maintain and leverage a single view of
customer information across all lines of business is becoming a
requirement for organizations to remain competitive," said Pascal
Laik, vice president, Master Data Management Products, Oracle. "We
believe Oracle's position in the Leaders Quadrant in Gartner's Magic
Quadrant for Master Data Management of Customer Data highlights the
importance Oracle places on MDM. This focus enables us to offer our
customers a complete and innovative solution for managing customer
data across heterogeneous environments that drives real business
value."
Supporting Resources
-- Oracle Siebel Universal Customer Master
-- Oracle Master Data Management -- In order to view the full report, compliments of Oracle, please follow
this link: Gartner "Magic Quadrant for Master Data Management of
Customer Data" by John Radcliffe, June 16, 2009
About Oracle
Oracle (NASDAQ:ORCL) is the world's largest business software company. For more information about Oracle, please visit our Web site at http://www.oracle.com/.
About the Magic Quadrant The Magic Quadrant is copyrighted 2009 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor; product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the "Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
(1) Gartner, Inc. "Magic Quadrant for Master Data Management of Customer Data" by John Radcliffe, June 16, 2009.
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