NEW YORK, Oct. 17, 2016 /PRNewswire-iReach/ -- fishbat is a leading Online marketing agency which combines proven digital marketing strategies that include search engine optimization (SEO), digital ads, and social media optimization (SMO) to help businesses increase profits and expand brand awareness.

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Identity theft is a fear that most people who are online, which is most people, face. Identity theft can turn someone's life upside down, with long-term impacts. There are, however, several steps to take when online that can help to protect users. Online marketing agency, fishbat, reveals four strategies for preventing identity theft online.

  1. Avoid sharing too much information. Identity thieves and hackers can more easily access accounts with all of the information that is available to them online, such as birthday, place of birth, mother's maiden name, and other information used in security questions and social media profiles. Utilize different information for security questions across various sites, be aware of social sharing, and don't use public, unencrypted WiFi to manage important accounts, such as banking or investments.
  2. Strengthen your digital security. Select passwords and PINs that are difficult to guess, and vary them across different sites. Combine a mix of capital letters and lowercase, add characters, and include non-sequential numbers. Be sure not to store passwords on your computer.
  3. E-commerce best practices. For online shopping, or for businesses looking to provide safe online shopping, certain features must be considered. Safe e-commerce sites should contain lock icon encryptions, indicating that they are protected. E-commerce sites should be accessed via URLs, versus linking through unknown emails, and information should not be stored on an e-commerce site. When making purchases, it's an excellent practice to use a dedicated credit card just for online purchasing.
  4. Protect computers. Ensure that computers have regularly updated firewalls, anti-virus programs, and anti-spyware programs. Keep software and browsers updated with security patches and evaluate encryption technology yearly to stay on top of the most updated products to keep personal and business computers safe. For businesses, be sure to educate employees about online scams, such as phishing.

fishbat New York Digital Marketing Agency is a full-service online marketing company and social media agency dedicated to connecting all types of businesses with their target audiences in the most effective and efficient way. Through innovative strategies in social media management, search engine optimization (SEO), branding, web design, reputation management, and public relations, fishbat promotes a consistent and professional online voice for all of its clients.

Media Contact: Scott Darrohn, fishbat, 855-347-4228, press@fishbat.com

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