TIDMADE
RNS Number : 0212Q
ADDleisure PLC
02 April 2009
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ADDleisure Plc / Epic: ADE.L / Index: AIM / Sector: Leisure
2nd April 2009
ADDleisure Plc ('ADDleisure' or 'the Company')
Ez-Runner wins new contract with Virgin Active Health Clubs
ADDleisure Plc, the AIM traded company formed to develop products and services
in the health and wellness sector has, through its subsidiary Ez-Runner Limited
(formerly Digital Plantation Limited), won a major new contract to supply a
total business-wide software solution to all UK based Virgin Active Health
Clubs.
Ez-Runner provides management software solutions incorporating bookings,
membership, stock, POS, communications and web services, to meet the needs of
all types of leisure businesses around the world including those in the hotel,
health and fitness, play and golf and spa markets. This exciting contract sees
Virgin Active take advantage of the latest developments from Ez-Runner's
in-house development and deployment teams to provide one central and online
platform for its operations. Its principal aim is to improve efficiency through
standardising the membership system used throughout Virgin Active's estate in
the UK, reducing the total number of systems and enabling common membership
policies and business processes to be adopted.
ADDleisure Chief Executive David Turner said, "This substantial and
strategically important agreement is the first major contract won following the
Company's acquisition of ClubRunner last October and its subsequent integration
into our existing intelligent booking system business. It highlights our
commitment towards investing in the very best leading edge technology in tandem
with the operational management to deliver quality services and support
important blue-chip brands such as Virgin Active."
** E N D S **
For further information visit www.addleisure.com or contact:
+----------------------------+----------------------------+-------------------+
| Mike Mills | ADDleisure Plc | Tel: 020 7449 |
| | | 1000 |
+----------------------------+----------------------------+-------------------+
| Mark Percy | Seymour Pierce | Tel: 020 7107 |
| | | 8000 |
+----------------------------+----------------------------+-------------------+
| Susie Callear | St Brides Media & Finance | Tel: 020 7236 |
| | Ltd | 1177 |
+----------------------------+----------------------------+-------------------+
Notes
ADDleisure Plc, 29% owned by BUPA, was formed to develop products and services
in the leisure and wellness sectors, helping to meet the growing demand for
innovative new health and fitness solutions.
The Company has a highly experienced management team including Allan Fisher,
founder and former CEO of Holmes Place plc; David Turner, founder and former
director of LA Fitness plc; and David Cummin, founder and former director of
Membertrack Limited, a leading club membership software provider.
This information is provided by RNS
The company news service from the London Stock Exchange
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