New Age Electronics, Inc. (New Age), a leading solution and logistics
provider delivering an unsurpassed supply chain model to consumer
technology retailers and vendors, announced today it has appointed
Michael Bertolani as National Account Manager Retail/Rental Division.
The seasoned industry veteran will play an instrumental role in managing
and expanding New Age’s rental-purchase
fulfillment practice through his vast expertise of the estimated $6.8
billion1 rent-to-own retail business.
Bertolani brings 13 years of related industry experience and success to
New Age. In his previous role as a national sales manager, Bertolani
focused on growing the rental business by working with large buying
groups and consumer electronics manufacturers. He also spent time as a
national strategic account manager, where he more than doubled sales by
implementing strategic channel incentive programs and renovating
existing industry programs to fit current channel needs.
“The burgeoning rental-purchase business
represents a tremendous growth area for New Age, and Michael brings the
qualifications and expertise needed to ensure we are taking the most
aggressive approach towards capturing significant market share,”
said Adam Carroll, president, New Age Electronics. “Michael’s
extensive experience in the rent-to-own industry will prove invaluable
and we are thrilled to welcome him to the New Age team.”
As the leading fulfillment provider of consumer technology products, New
Age is uniquely positioned to provide rent-to-own retailers with a wide
assortment of product line and brand options. Furthermore, New Age is
able to provide expertise on the pairing of consumer electronics
products for a total-solution offering. By combining multiple brands and
products into fewer shipments, New Age is able to reduce logistics costs
associated with shipping, fuel and freight expenses on behalf of
rent-purchase customers, while increasing operational efficiency.
Customers are increasingly relying on New Age to select all the
components they need to sell a complete HD home theater or home office
experience. New Age also maintains unparalleled visibility into the
digital photography market.
“New Age is a dynamic company that understands
the clear market potential the rent-to-own industry offers,”
said Bertolani. “I’m
excited to join a company that shares my enthusiasm for this business
and has the processes and partners in place that will enable us to hit
the ground running. It’s an excellent match
and I’m excited to help make an immediate
impact.”
About New Age Electronics, Inc.
New Age Electronics is a sales and supply chain solutions innovator that
provides consumer technology (CT) manufacturers with a broad offering of
logistics, distribution and remanufacturing services. Extensive
experience in the CT industry and a customer-centric approach has made
New Age the provider of choice for manufacturers such as HP, Panasonic,
Kodak and Sharp, and national and regional retailers such as Big Lots,
Aaron’s Rents and Nebraska Furniture Mart.
New Age distinguishes itself with extremely efficient operations and
relentless focus on customer satisfaction. Founded in 1988, New Age is
headquartered in Carson, Calif. For more information on New Age, call
310-549-0000, toll-free 888-234-0300 or visit the company’s
Web site at www.newageinc.com.
1 According to the Association of Progressive
Rental Organizations
|