By Chelsey Dulaney 

Morgan Stanley will pay $4 million to settle charges that it failed to stop a rogue Rochdale Securities LLC trader from fraudulently buying $525 million in Apple stock in 2012, the Securities and Exchange Commission said Wednesday.

The SEC on Wednesday penalized Morgan Stanley for violating a market access rule when it failed to uphold credit limits for Rochdale when a trader in October 2012 routed a series of orders to purchase Apple stock to its electronic trading desk, which allows institutional customers direct market access.

The Rochdale trader, the SEC says, had received a customer order for Apple stock but bought 1,000 times the number requested. The trader, identified as David Miller of Rockville Centre, N.Y. in a 2012 U.S. attorney's office complaint, had hoped to profit if Apple's stock price rose after the company announced its quarterly earnings that day.

The amount exceeded Rochdale's daily trading limit of $200 million, but Morgan Stanley's desk increased Rochdale's trading limit, first to $500 million and later to $750 million. The SEC said Morgan Stanley didn't conduct adequate due diligence before raising the trading limits.

Apple's share price fell that day on disappointing results, and Rochdale, a Stamford, Conn. institutional broker and equity-research firm that employed prominent analyst Richard Bove, took a $5.3 million loss on the unauthorized trades. After scrambling for a rescue, Rochdale closed last year after falling below its capital requirements. Mr. Miller, meanwhile, was charged with fraud and sentenced to 30 months in prison.

The SEC's investigation concluded Morgan Stanley didn't have sufficient risk management controls in place to prevent the trades.

Morgan Stanley didn't admit or deny the findings and has since updated its procedures, the company said Wednesday.

"Morgan Stanley has updated its written procedures to address the issue identified in the SEC's order and is pleased to have this matter behind it," a representative for the company said.

Write to Chelsey Dulaney at Chelsey.Dulaney@wsj.com

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