One of the few and arguably one of the most aggressive women-owned firms
in the advertising field, MLB Creative, scored major league ADDY wins.
The firm’s Caribbean office in St. Thomas took
the coveted Best of Show trophy with a holiday radio promotion for
McDonald’s which also earned the Best of
Radio. Rounding out the top awards was Best of Interactive and a special
Judge’s Choice Award for Creative Excellence.
MLB Florida office clients were also rewarded with Gold and Silver
ADDYs, the industry's most comprehensive and prestigious awards,
concentrating in the architecture, building and banking industries. With
a total of 12 medals in all but two of the top local awards, MLB stole
the show.
“We’re very excited
about our wins,” claims Beth Mock LeBlanc, CCO
and head of the Winter Park Florida office. “We
take great pride in our communication and marketing strategies in that
they not only win awards but drive results for our clients.”
This powerful combination of creative and marketing innovative is
evident in other work for ADDY winning Meritage Homes, the nation's 12th
largest homebuilder. Meritage wanted to drive traffic for premium priced
homes in Southwest Florida, one of the most challenging housing markets
in the country. The MLB campaign increased visitor traffic to sales
centers by 300%, surpassed monthly sales goals by 100%, and increased
web leads by 100%.
MLB Creative was recently named Agency of Record for the Orlando Ballet
and created and produced the Parade of Homes ad campaign for the Home
Builders Association of Orlando.
MLB Creative has been in existence for 11 years in St. Thomas and 8
years in Central Florida. See MLB Creative ADDY wins at mlbcreative.com.
Contact the Winter Park office through Beth Mock LeBlanc: Beth@MLBCreative.com
/ 407-645-4652; Caribbean office Terri Brown: Terri@MLBCreative.com
/ 340-774-8478.
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