New Plug'N'Play Game to Debut This Fall
EDISON, N.J., July 18 /PRNewswire/ -- Majesco Entertainment Company (NASDAQ:COOL), an innovative provider of digital entertainment products and content, and Konami Digital Entertainment, Inc., today announced Strawberry Shortcake(TM) Dance Dance Revolution(R). This Plug'N'Play product combines the high-energy dance gameplay of Konami's hit Dance Dance Revolution(R) (DDR) video game franchise with Strawberry Shortcake characters and music.
(Photo: http://www.newscom.com/cgi-bin/prnh/20060718/NYTU107 ) Strawberry Shortcake Dance Dance Revolution lets players experience the exciting action of DDR with a Strawberry Shortcake twist. Featured characters include Strawberry Shortcake, Blueberry Muffin, Raspberry Torte, Lemon Meringue and Rainbow Sherbet dancing along with themed music such as "Straw- Buh-Buh-Buh-Buh-Berry Shortcake." As a Plug'N'Play product, Strawberry Shortcake Dance Dance Revolution connects directly to a television set without a game console, delivering an interactive experience on a custom Strawberry Shortcake dance pad. The game features a two player mode and multiple difficulty settings that make it easy for players of all ages to enjoy, while the game's lively music makes it a great source of active fun for the whole family.
"Konami's Dance Dance Revolution franchise has shipped four million units in North America and has become a true cultural phenomenon," said Ken Gold, vice president of Marketing, Majesco Entertainment. "We're proud to add to this success with our new Strawberry Shortcake product that brings two strong properties together in a consumer-friendly, Plug'N'Play format." Dance Dance Revolution is the only video game in which players move their body to upbeat tunes while allowing them to exhibit their own innovative flair and original dance moves. DDR combines quick reflex action with energetic dance music for intense "get-up-and-play" fun. Players are challenged to match their dance steps with the flashing arrows on the screen while keeping up with the music's beat. Since its home video game console debut in 2001, the DDR franchise has sold more than four million units in North America.
Developed and manufactured by Majesco, Strawberry Shortcake Dance Dance Revolution will be sold and distributed by Konami for launch this fall. For more information on the DDR franchise, please visit http://www.konami.com/gs.
About Majesco Entertainment Company Headquartered in Edison, NJ, Majesco Entertainment Company (NASDAQ:COOL) is an innovative provider of digital entertainment products and content, with a focus on publishing videogames for leading portable systems such as the PSP(TM) (PlayStation(R) Portable) system, Nintendo DS(TM) and Game Boy(R) Advance. Current product line highlights include Age of Empires: The Age of Kings(R) for the Nintendo DS(TM), Guilty Gear Judgment for the PSP(TM) (PlayStation(R) Portable) system and JAWS(TM) Unleashed, as well as digital entertainment products like Frogger(R) TV Arcade. Majesco now offers Game Boy(R) Advance Video versions of the beloved DreamWorks Animation movies Shrek, Shrek 2 and Shark Tale. More information about Majesco can be found online at http://www.majescoentertainment.com/.
About DIC Entertainment DIC Entertainment, a fully-integrated global brand management company, is dedicated to creating, developing, producing, distributing, marketing and merchandising family-based intellectual properties. The Company serves as the worldwide licensor for brands such as McDonald's, Strawberry Shortcake, and Classic Trolls. DIC has distinguished itself by building one of the largest libraries of animation with approximately 2,800 half-hours of programming, including Inspector Gadget(TM), Strawberry Shortcake(TM), Sabrina(TM), Madeline(TM), Liberty's Kids(TM) Care Bears(TM) and Trollz(TM). DIC and AOL's kids online destination KOL have formed a co-production partnership that will launch the new branded kids' programming block, "KOL's Saturday Morning Secret Slumber Party for CBS." As a pre-eminent supplier of kid's programming worldwide, DIC has developed strategic partnerships with key broadcast partners throughout North America, Europe, Asia, Latin America, Africa and Australia. DIC recently announced the acquisition of Copyright Promotions, a Pan-European licensing agency that represents the licensing rights of a broad portfolio of world-renowned companies including DreamWorks Animation, MGM, Marvel, Sony, Twentieth Century Fox, Viacom and The Football Association. DIC is headquartered in Burbank, California with offices in New York, Paris and London.
About Konami Konami is a leading developer, publisher and manufacturer of electronic entertainment properties. Konami's titles include the popular franchises Metal Gear Solid(R), Silent Hill(R) and Castlevania(R), among other top sellers. The latest information about Konami can be found on the Web at http://www.konami.com/. Konami Corporation is a publicly traded company based in Tokyo, Japan with subsidiary offices, Konami Digital Entertainment, Inc. in the United States and Konami Digital Entertainment GmbH in Frankfurt, Germany. Konami Corporation, the parent company of Konami Digital Entertainment, Inc. is traded in the United States on the New York Stock Exchange under the ticker symbol KNM (NYSE:KNM). Details of the products published by Konami Digital Entertainment, Inc. can be found at http://www.konami.com/gs.
"KONAMI" is a registered trademark of KONAMI CORPORATION.
"Dance Dance Revolution" is a registered trademark of Konami Digital Entertainment Co., Ltd. (C) 1998 2006 Konami Digital Entertainment Co., Ltd.
Safe Harbor Certain statements contained herein are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995, Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These forward-looking statements may be identified by reference to a future period(s) or by the use of forward- looking terminology, such as "may," "will," "intend," "should," "expect," "anticipate," "estimate" or "continue" or the negatives thereof or other comparable terminology. The Company's actual results could differ materially from those anticipated in such forward-looking statements due to a variety of factors. These factors include but are not limited to, the demand for our products; our ability to complete and release our products in a timely fashion; competitive factors in the businesses in which we compete; continued consumer acceptance of the gaming platforms on which our products operate and our products; fulfillment of orders preliminarily made by customers; adverse changes in the securities markets and the availability of and costs associated with sources of liquidity. The Company does not undertake, and specifically disclaims any obligation, to release publicly the results of any revisions that may be made to any forward-looking statements to reflect the occurrence of anticipated or unanticipated events or circumstances after the date of such statements. DATASOURCE: Majesco Entertainment Company CONTACT: Gloria Quinn, of HighWater Group, for Majesco, +1-212-338-0077 x. 310, ; or Marc Franklin, or Kit Ellis, both of Konami Digital Entertainment, Inc., +1-650-654-5600, , Web site: http://www.majescoentertainment.com/ http://www.konami.com/
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