-
MTN and Ericsson to champion e-waste awareness
and collection initiative leveraging Ericsson's global Ecology
Management Product Take-Back Program
-
Ericsson's Program covers the collection,
decommissioning, transport, storage and disposal of obsolete
technology
-
Collection points for e-waste are MTN Service
centres and Stade de l'Amitie de Kouhounou
MTN Benin, has partnered with Ericsson
(NASDAQ:ERIC) under their Ecology Management Program, to launch the
first electrical and electronic equipment waste (e-waste)
collection and awareness drive in Benin. This campaign is geared
towards creating awareness and minimizing the potential
environmental impact associated with the disposal of decommissioned
electrical and electronic equipment in the country.
E-waste, not recycled properly, is an under
acknowledged environmental hazard around the world. Africa,
particularly West Africa, is one of the more highly affected
continents because large quantities of end of life materials from
around the world end up at dumps in this region. This project is
provides a sound platform for raising awareness and discussing
these issues.
Malik Melamu, MTN Benin CEO: "Research shows that
the world's e-waste level reached 48.9 million tons during 2012 and
is expected to increase 33% by 2017. With our company's commitment
to being socially responsible, this challenge has caught our
attention. We are leveraging on Ericsson's wealth of experience in
electronic waste management to not only evacuate the waste but also
educate the general public and all key stakeholders about the
importance of the proper disposal of the growing electronic waste
in the country and the world."
A collection depot with a 20-foot container has
been opened at Stade de l'AmitiƩ de Kouhounou, Cotonou, Benin,It
will be operational for one month with the invitation to the
general public to seize the opportunity to properly dispose of all
forms of electronic waste. Leading the way, MTN will dispose of all
electronic waste including old equipment purchased from Ericsson.
At the close of the campaign, collected e-waste will be transported
to an Ericsson-approved recycling partner in Durban, South
Africa.
Fredrik Jejdling, Head of Region sub-Saharan
Africa, Ericsson: "The Ecology Management Product Take-Back program
is a part of Ericsson's Sustainability and Corporate Responsibility
effort geared towards taking accountability for environmental
impacts of all products and services during their lifecycle. We
have been partnering with our customers across the region on
e-waste take back and this partnership with MTN in Benin extends
the scope of this initiative to include creating awareness about
e-waste and helping to ensure that end-of-life material is
waste-treated in an environmentally responsible manner."
Globally, Ericsson provides free product retrieval
and safe disposal services for equipment that have reached its
shelf life, as part the company's extended producer responsibility.
Ericsson offers the program to all customers, guaranteeing that
this e-waste does not end up in trade-restricted areas, landfill,
or in places where unethical business practices are taking
place.
NOTES TO EDITORS
Ericsson Sustainability and
Corporate Responsibility Report
About MTN
Benin
MTN Benin is a Telecom Company
created on 01 June 2006, following the acquisition by the South
African Group M-Cell (which became later MTN International) of the
mobile telephony license of Areeba (Spacetel Benin). Complying with
the provisions of the cession convention, the share capital of MTN
Benin is FCFA 892.000.000. MTN International holds 75% and 25% is
for the other shareholders.
To date MTN Benin has more than 3
Million revenue-generating subscribers, which represents almost 45%
of the market share, and consequently, positions MTN as the leader
of Telecommunications in Benin.
MTN Benin offers its customers a
wide range of products and services like MTN MM,3G internet and MTN
Business for companies.
MTN Benin has the best 3G
coverage in Benin and its distribution network comprises more than
2000 dealers and POS (Point of Sale) spread all over the country.
To date MTN Benin employs about 500 people, and is driven by a
mission-based philosophy: Offer accessible and simple communication
solutions for a better life.
Our vision: "To lead the delivery
of a bold new world"."
Our mission: "To make our
customers' lives a whole lot brighter
Our values: "Leadership,
Innovation, Relationships, Integrity, Can-do.
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broadcast-quality video at www.ericsson.com/press
Ericsson is the driving force
behind the Networked Society - a world leader in communications
technology and services. Our long-term relationships with every
major telecom operator in the world allow people, businesses and
societies to fulfill their potential and create a more sustainable
future.
Our services, software and
infrastructure - especially in mobility, broadband and the cloud -
are enabling the telecom industry and other sectors to do better
business, increase efficiency, improve the user experience and
capture new opportunities.
With more than 110,000
professionals and customers in 180 countries, we combine global
scale with technology and services leadership. We support networks
that connect more than 2.5 billion subscribers. Forty percent of
the world's mobile traffic is carried over Ericsson networks. And
our investments in research and development ensure that our
solutions - and our customers - stay in front.
Founded in 1876, Ericsson has its
headquarters in Stockholm, Sweden. Net sales in 2013 were SEK 227.4
billion (USD 34.9 billion). Ericsson is listed on NASDAQ OMX stock
exchange in Stockholm and the NASDAQ in New York.
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FOR FURTHER INFORMATION, PLEASE CONTACT
Ericsson Corporate Communications
Phone: +46 10 719 69 92
E-mail: media.relations@ericsson.com
Ericsson Investor Relations
Phone: +46 10 719 00 00
E-mail: investor.relations@ericsson.com
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