Company Brings Unique Technological Approach to Market for Customers with Large Libraries of Digital Assets
BROOMFIELD, Colo., April 10 /PRNewswire/ -- Level 3 Communications' Content Markets Group today announced that it has expanded its suite of content delivery services to include a new service it calls Content Delivery for Extended Libraries (CDXL). Level 3 created this service in response to demand from existing and potential customers with large libraries of digital assets for an economic solution to enable them to monetize their entire libraries of audio and video content -- regardless of each asset's popularity.
"Content Delivery Networks (CDNs) are transforming how people gain access to rich media, and the network has to be about more than moving lots of bits quickly," said Gerry Kaufhold, principal analyst with In-Stat. "Level 3's Content Delivery for Extended Libraries brings a new level of network performance, storage capacity and economic efficiency to the CDN market." Leveraging its robust Content Delivery Network and its highly scalable origin storage solution, Level 3 has introduced proprietary intelligence into its infrastructure which enables content to be delivered dynamically on the optimal path to end users. Level 3's patent-pending solution will enable customers like content owners/aggregators, sports leagues, broadcasters and user generated content sites to monetize a larger portion of their assets, including their long-tail, or less frequently requested, video and audio content by storing and delivering their entire library economically and efficiently. The dynamic intelligence built into Level 3's CDXL solution automatically positions customer content on the Level 3 infrastructure based on popularity and removes the need for customer guesswork about which assets will be popular in certain regions at any given time.
"Libsyn provides a do-it-yourself publishing platform for podcasters and new media producers and makes thousands of podcasts available to the public," said Dave Mansueto, co-founder of Liberated Syndication. "Using Level 3's CDN services, Libsyn has significantly improved its online delivery of high-quality audio and video podcasts to millions of loyal fans. We are excited about Level 3's CDXL service, because we believe it will enable us to effectively distribute the podcasts using our services and better serve content that may be targeted toward niche audiences." "Our customers with large content libraries have been looking for an economic solution to enable them to monetize their substantial digital assets," said Grant van Rooyen, president of Level 3's Content Markets Group. "We believe that the business of providing a solution for the efficient delivery of entire libraries of content, not just the most popular titles, will be increasingly important as online content distribution matures. Level 3 is excited to deliver a solution that enables customers like Libsyn to build a viable business model for monetizing their long-tail content." About Level 3 Communications Level 3 Communications, Inc. (NASDAQ:LVLT), an international communications company, operates one of the largest Internet backbones in the world, connecting more than 180 markets in 20 countries. The company serves a broad range of wholesale, enterprise and content customers with a comprehensive suite of services including: Internet Protocol (IP) services, broadband transport and infrastructure services, colocation services, voice and voice over IP services, and content delivery and media distribution services. These services provide the building blocks to enable Level 3's customers to meet their growing demands for advanced communications solutions. The company's Web address is http://www.level3.com/.
Level 3 Communications, Level 3, the red 3D brackets and the Level 3 Communications logo are registered service marks of Level 3 Communications, LLC and/or its affiliates in the United States and/or other countries. Level 3 services are provided by wholly owned subsidiaries of Level 3 Communications, Inc. Any other service, product or company names recited herein are trademarks or service marks of their respective owners.
Forward-Looking Statement Some of the statements made in this press release are forward looking in nature. These statements are based on management's current expectations or beliefs. These forward looking statements are not a guarantee of performance and are subject to a number of uncertainties and other factors, many of which are outside Level 3's control, which could cause actual events to differ materially from those expressed or implied by the statements. The most important factors that could prevent Level 3 from achieving its stated goals include, but are not limited to the company's ability to: successfully integrate acquisitions; increase the volume of traffic on the network; defend intellectual property and proprietary rights; develop new products and services that meet customer demands and generate acceptable margins; successfully complete commercial testing of new technology and information systems to support new products and services; attract and retain qualified management and other personnel; and meet all of the terms and conditions of debt obligations. Additional information concerning these and other important factors can be found within Level 3's filings with the Securities and Exchange Commission. Statements in this press release should be evaluated in light of these important factors. Level 3 is under no obligation to, and expressly disclaims any such obligation to, update or alter its forward-looking statements, whether as a result of new information, future events, or otherwise. http://www.newscom.com/cgi-bin/prnh/19990721/LVLTLOGO http://photoarchive.ap.org/ DATASOURCE: Level 3 Communications, Inc.
CONTACT: media, Jennifer Daumler, +1-720-888-3356, or investors, Valerie Finberg, +1-720-888-2501, or Mark Stoutenberg, +1-720-888-2518, both of Level 3 Communications, Inc.
Web site: http://www.level3.com/
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