Lamar Advertising Company Completes Acquisition of Obie Media Corporation

Date : 01/19/2005 @ 6:00PM
Source : PR Newswire
Stock : Lamar Advertising Company (MM) (LAMR)
Quote : 25.73  -1.26 (-4.67%) @ 5:35PM
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Lamar Advertising Company Completes Acquisition of Obie Media Corporation

Lamar Advertising Company Completes Acquisition of Obie Media Corporation

BATON ROUGE, La. and EUGENE, Ore., Jan. 19 /PRNewswire-FirstCall/ -- Lamar Advertising Company (NASDAQ:LAMR), a leading owner and operator of outdoor advertising and logo sign displays, today announced it completed the purchase of Obie Media Corporation (NASDAQ:OBIE) in a stock for stock transaction valued at approximately $43 million, plus the assumption of approximately $23 million of Obie indebtedness. Each share of Obie common stock converted into the right to receive 0.1665 of a share of Lamar common stock, resulting in Lamar issuing an aggregate of approximately 1.0 million shares.

American Stock Transfer & Trust Company is acting as the Exchange Agent for the merger and will be sending Obie shareholders a Letter of Transmittal and instructions on how to surrender shares of Obie common stock for the merger consideration.

ABOUT LAMAR

Lamar Advertising Company is a leading outdoor advertising company and currently operates 153 outdoor advertising companies in 43 states, logo advertising businesses in 20 states and the province of Ontario, Canada, and 63 transit advertising franchises in 14 states and Canada.

ABOUT OBIE MEDIA

Obie Media Corporation is a leading full-service out-of-home advertising company. Obie sells, designs, produces and installs out-of-home advertising displays which include transit posters, billboards, wallscapes, transit shelters and bus benches throughout the United States and Canada.

Obie holds 38 exclusive agreements with transit districts in both the United States and Canada and operates transit advertising displays on over 7,000 transit vehicles. These transit districts are located in 8 of the 30 largest U.S. media markets -- Dallas, TX, Portland, OR, St. Louis, MO, Sacramento, CA, Hartford, CT, Fort Lauderdale, FL, Indianapolis, IN and Kansas City, MO. Obie also operates the third largest Canadian market -- Vancouver, British Columbia.

Obie operates over 1,100 billboards primarily located in Washington, Oregon, California, Montana, Wyoming, Utah, South Dakota and Idaho. Many are directional billboards and are located along major thoroughfares.

Forward-Looking Statements

This press release contains forward-looking statements that are subject to risks and uncertainties that could cause actual results to differ materially from those projected in these forward-looking statements. These risks and uncertainties include, among others, (1) our significant indebtedness; (2) the continued popularity of outdoor advertising as an advertising medium; (3) the regulation of the outdoor advertising industry; (4) our need for and ability to obtain additional funding for acquisitions or operations; (5) the integration of companies that we acquire and our ability to recognize cost savings or operating efficiencies as a result of these acquisitions; (6) the performance of the United States economy generally and the demand for advertising in particular; and (7) other factors described in the reports on Forms 10-K and 10-Q and the registration statements that we file from time to time with the SEC. We caution investors not to place undue reliance on the forward-looking statements contained in this document. These statements speak only as of the date of this document, and we undertake no obligation to update or revise the statements, except as may be required by law.

DATASOURCE: Obie Media Corporation

CONTACT: Keith Istre, Chief Financial Officer of Lamar Advertising

Company, +1-225-926-1000; or Gary Livesay, Chief Financial Officer of Obie

Media, +1-541-686-8400

Web site: http://www.obie.com/

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