RACINE, Wis., Aug. 28, 2014 /PRNewswire/ -- Country music
star Kip Moore debuted a new video today at CaseCE.com/OntheCase to
the hard-working men and women of the construction industry. The
song, "On the Case", is a personal homage to his fanbase and
the hardworking people that have inspired and supported him
throughout his career. The song and video are also being released
in coordination with the beginning of the Labor Day weekend.
"These folks come out to my shows after working long shifts,
50-60 hour weeks, and I never forget that," says Moore. "They take
extreme pride in the work they do. It inspires me to put on the
best show I can every night, and I wanted to thank them and honor
their work and commitment with something they can relate to. The
lyrics for 'On the Case' were written to do
that."
In conjunction with promotional partner CASE Construction
Equipment, fans will be able to submit photos of themselves, their
crew or their equipment at work helping to build the community for
a chance to appear in a second fan cut of the "On the Case"
music video. Fans who submit photos will also be entered to win
concert tickets for the upcoming "CMT ON TOUR 2014: UP IN
SMOKE" tour. Photo submissions will be accepted through
November 20, 2014.
For more information, and to enter the contest, visit
CaseCE.com/OntheCase.
CASE Construction Equipment sells and supports a full line of
construction equipment around the world, including the No. 1
loader/backhoes, excavators, motor graders, wheel loaders,
vibratory compaction rollers, crawler dozers, skid steers, compact
track loaders and rough-terrain forklifts. Through CASE dealers,
customers have access to a true professional partner with
world-class equipment and aftermarket support, industry-leading
warranties and flexible financing. More information is available at
www.CaseCE.com.
CASE Construction Equipment is a brand of CNH Industrial N.V., a
World leader in Capital Goods listed on the New York Stock Exchange
(NYSE: CNHI) and on the Mercato Telematico Azionario of the Borsa
Italiana (MI: CNHI). More information about CNH Industrial can be
found online at www.cnhind.com.
Video - https://www.youtube.com/watch?v=mqcAI9bLbUo
Photo - http://photos.prnewswire.com/prnh/20140828/140871
Photo - http://photos.prnewswire.com/prnh/20140828/140870
SOURCE CASE Construction Equipment