ILXP (Pink Sheets:ILXP), a growing luxury goods manufacturer, is pleased
to announce the debut of the Julien Coudray 1518 “haute
horlogerie” ultra-luxury watch. ILXP’s
wholly-owned subsidiary, Julien Coudray SA, will launch several limited
edition models at Baselworld 2008. This event will introduce the line to
the luxury watch community and mark the company’s
debut at Baselworld.
Coudray’s proprietary movement was designed
and created by noted watchmaker Dominique Loiseau. “We
are pleased to be on track with our roll-out plan, first announced in
July, 2007,” said Yves Buchenel, Julien Coudray’s
president. “Baselworld 2008 will provide a
platform for the introduction of our distinctive brand and unique models.”
Julien Coudray 1518 takes its name from the world's oldest known
watchmaker, who in 1518, delivered two daggers inset with miniature
clocks to King Louis XII and Francois I.
Edward H. Bohlin, ILXP’s other wholly-owned
luxury goods subsidiary, reported record results for 2007. Sales grew
19% over the prior year. “The rebirth of
Bohlin continues to gather momentum,” said
David Marold, Bohlin’s President. Even more
significant was the 150% jump in profits. “We
are pleased with our progress in restoring the luster to this 85
year-old distinctive American brand. Simply put, more customers are
buying more goods at higher prices.”
While sales of Bohlin’s signature line of
leather and silver accessories continues to grow, the addition of the
Bohlin line of luxury watches has raised the company profile as well as
increased revenues and margins. “Bohlin has
benefited from the Swiss watchmaking infrastructure and know-how of
Julien Coudray, SA,” said Marold. “We
are manufacturing distinctly American luxury watches in Switzerland,
offering quality that surpasses most American brands,”
Marold continued.
Bohlin’s luxury watch segment grew
approximately 50% last year. The company introduced new models at the
end of the 4th quarter, featuring a new automatic and a 40mm chronograph.
ILXP is a supplier of luxury watches, including the Julien Coudray 1518,
exclusive luxury, 'haute horlogerie' timepieces comparable to the finest
Swiss brands. The company is also the major supplier of luxury western
style watches and accessories under the prestigious Edward H. Bohlin
brand.
ILXP's wholly owned subsidiary, Edward H. Bohlin, is arguably the most
famous and highly regarded name in upscale western luxury goods, with an
85-year tradition of fine silver and leather goods, from buckles to
hand-finished saddles. Its signature designs and hand-engraved pieces
have been worn by famous personalities such as Ronald Reagan, Ralph
Lauren, Kevin Costner, Russell Crowe, Robert Wagner and John Wayne.
Its buckles are prominently featured in television and film, most
recently in "The Horse Whisperer," worn by Robert Redford and "All the
Pretty Horses," worn by Matt Damon. Bohlin is also a prestige name in
brand-conscious Japan.
ILXP is headquartered in Dallas, Texas, and maintains European offices
in Biel and Zürich, Switzerland.
|