Jo Lawson Joins Movado Group, Inc. as General Manager of Wearable Devices
December 03 2014 - 9:00AM
Business Wire
Movado Group, Inc. (NYSE:MOV) today announced the addition of Jo
An Lawson as General Manager of Wearable Devices. Ms. Lawson, based
in San Francisco, will lead the Company’s wearable device strategic
alliance expansion initiatives, reporting to Rick Coté, Vice
Chairman and Chief Operating Officer. Ms. Lawson comes to Movado
with significant brand and marketing experience, having worked with
technology leader Apple, Inc. for nine years. Most recently, Ms.
Lawson served as a Marketing Strategist at West Studios, a
multi-disciplinary strategy and creative collective, acting as
interim VP of Marketing for some of the world's most revolutionary
technology companies.
Rick Coté stated, “I am very pleased that Jo is joining Movado
Group. Her proven track record and background in marketing and
brand development for the technology sector, including her
significant experience at Apple Inc., brings an additional set of
competencies to the Movado Group team. We are excited to have Jo on
board to lead the further development of our wearable device
initiatives, which will position us to extend our brand reach and
provide a new avenue for growth for our Company.”
In her role as General Manager of Wearable Devices at Movado
Group, Ms. Lawson will be responsible for identifying unique
opportunities for the Company in the technology arena, and
developing strategic alliances that will position the Company to
launch wearable device products consistent with its luxury product
branding philosophy.
Prior to her most recent position at West Studios, Ms. Lawson
has held various technology focused marketing positions of
increasing responsibility at Apple Inc. beginning in 2003, with her
last position as Director, Global Retail Marketing and Brand
Experience. Earlier in her career, Ms. Lawson worked at Deloitte
Consulting as a Senior Consultant.
About Movado Group, Inc.
Movado Group, Inc. designs, sources, and distributes MOVADO®,
EBEL®, CONCORD®, ESQ® Movado, COACH®, TOMMY HILFIGER®, HUGO BOSS®,
JUICY COUTURE®, LACOSTE® and SCUDERIA FERRARI® watches worldwide,
and operates Movado company stores in the United States.
ICR, Inc.Rachel Schacter/Allison Malkin, 203-682-8200
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