SAN DIEGO and FARMINGTON,
Ark., June 20, 2012
/PRNewswire/ -- Highline Technical Innovations, Inc.,
(PINKSHEETS: HLNT) announced today that Alternative Hydrogen
Solutions, the company formed from the previously announced joint
venture between Alternative Hydrogen Systems Group Sales &
Marketing, LLC and HTI with exclusive selling rights to the HTI's
groundbreaking device proven to dramatically reduce the fuel
consumption and emissions of diesel combustion engines has retained
the services of transportation technology PR experts LaunchIt
Public Relations, a firm led by transportation industry veteran
Susan Fall. This collaboration will
strategically brand and introduce the HY-Impact line of fuel and
emissions reducing products to a wide spectrum of industries
employing diesel combustion engines.
"This is a very exciting and compelling product for LaunchIt to
represent," stated Fall. "Fuel prices, air quality concerns, EPA
regulations, along with increased awareness of the U.S.' need to
reduce our dependence on foreign oil are issues that are faced not
only by the trucking industry, but our nation as a whole."
"New and revolutionary products are always exciting," continued
Fall. "However, if the product doesn't actually do what it says, it
could damage a firm's reputation. It was only after a great deal of
due diligence, and with great confidence that LaunchIt accepted the
challenge of introducing this remarkable device."
Alternative Hydrogen Solutions' HY-Impact product line uses
hydrogen as a catalyst to more effectively burn fuel. Hydrogen is
separated from water via the process of electrolysis and a precise
amount in the form of hydrogen gas is introduced into the engine's
combustion chamber. HY-Impact's patent pending CPU technology
ensures the correct amount of Hydrogen is released, and no moisture
enters the engine. The Hy-Impact result is a 9-16 % increase in
fuel economy and dramatically lowered emissions.
Having realized that such a product is a much needed solution to
address today's major industry concerns, Susan Fall, founder and principal of
San Diego based LaunchIt Public
Relations agreed to contribute her 25 years of public relations
experience to increasing the visibility of the HY-Impact line of
Intelligent Hydrogen Systems.
LaunchIt will be the exclusive agency leveraging its decades of
public relations experience, intensive exposure to technology, and
close affiliation with the transportation industry. The Company
will maintain sole responsibility for the HY-Impact branding
strategy and relevant marketing campaigns for Alternative Hydrogen
Solutions.
About Alternative Hydrogen Solutions
The HY-Impact line of products began development in 2005. After
7 long years of research, testing, and modification, it has emerged
as a unique and successful solution to the concerns posed by rising
fuel prices and the environmental concerns related to harmful
emissions. Alternative Hydrogen Solutions was formed in 2012, when
the creators of Arkansas-based
Highline Technical Innovations, Inc. (PINKSHEETS: HLNT),
joined forces with Alternative Hydrogen Systems Group Sales &
Marketing, LLC, in order to bring this revolutionary product to
market. The products that comprise the HY-Impact line and their
corresponding industries include: HY-Roada for trucking, HY-Marinea
for maritime, HY-Floa for oil, HY- Agraa for agriculture, HY-Tracka
for locomotive, and HY-Droleana for municipality.
About LaunchIt Public Relations
Founded in 2000, LaunchIt Public Relations specializes in
representing transportation technology companies, increasing the
visibility of their products and services in the
business-to-business environment. Located in San Diego, California, LaunchIt has developed
strategic relationships with other creative agencies as well as an
experienced team of transportation industry experts. Through this
network of experts, LaunchIt has grown from a strictly
public-relations firm into a full-service international marketing
firm. For more information, visit www.launchitpr.com.
Media Contact:
Susan
Fall
LaunchIt Public Relations
Susan@LaunchItpr.com
SOURCE Highline Technical Innovations, Inc.