ARMONK, N.Y., July
28, 2015 /PRNewswire/ -- IBM (NYSE: IBM) today announced
that Gartner, Inc. has positioned IBM as a Leader in the 2015 Magic
Quadrant for Mobile Application Development
Platforms.1 For the report Gartner evaluated the
IBM MobileFirst Platform.
According to Gartner, "a MADP enables an enterprise to design,
develop, test, deploy, distribute, analyze and manage a portfolio
of cross-platform mobile apps on a range of devices running Android
and iOS, and addressing the requirements of diverse use cases
including external-facing and internal-facing scenarios."
According to Gartner, "Leaders must represent a strong
combination of Ability to Execute and Completeness of Vision. In
the MADP sector, this means that Leaders not only are good at
cross-platform development, deployment and management across the
full life cycle, but also have a good vision of the multichannel
enterprise, support for multiple architectures and standards, a
solid understanding of IT requirements, and scalable channels and
partnerships. Leaders must provide platforms that are easy to
purchase, program, deploy and upgrade, and which can connect to a
range of back-end and cloud services, from the same vendor as well
as third parties."
With access to cloud-based or on premise capabilities,
organizations using the IBM MobileFirst Platform can build,
integrate and manage mobile apps at scale. Clients can use the
platform to build and deploy mobile apps, or integrate apps built
with third party tools. It is optimized for native, HTML5 and
hybrid development, or any combination of these approaches.
"Today, most companies already have a backlog of mobile apps
waiting to be built," said Phil
Buckellew, vice president, enterprise mobile, IBM. "The IBM
MobileFirst Platform quickly delivers high quality apps with a
modular platform that supports business requirements for speed, and
agility. We believe Gartner's continued recognition of IBM
MobileFirst reinforces how IBM is redefining the mobile application
development platform and putting a rich set of tools and
cloud-based services into the hands of the world's developers so
they can focus on creating exceptional mobile applications."
Whether just getting started or on track to rapidly increase
their number of enterprise mobile apps, organizations can benefit
from multiple IBM MobileFirst Platform capabilities including the
ability to:
Continuously Improve – Support the lifecycle of
continuous delivery for mobile in one package. Collect in app usage
and feedback for enhanced sentiment analysis and crash
analytics.
Secure – Protect enterprise data from exposure through
mobile exploits using advanced user authentication and supporting
app authenticity, encrypting local data and performing app
scanning.
Contextualize and Personalize - Develop proximity-aware
mobile apps to create relevant, contextual mobile experiences that
connect insights from digital engagement and physical presence.
Enable Data Rich Apps – Provide mobile data that allows
organizations to store, sync, scale and connect to data in
enterprise systems.
Download a full version of this report at
https://ibm.biz/BdXAFn.
About IBM MobileFirst
IBM's 6,000 mobile experts have been at the forefront of mobile
enterprise innovation. IBM has secured more than 4,300 patents in
mobile, social and security, which have been incorporated into IBM
MobileFirst solutions that enable enterprise clients to radically
streamline and accelerate mobile adoption, and help organizations
engage more people and capture new markets. For more information on
IBM MobileFirst, visit the press kit or www.ibm.com/mobilefirst.
Follow @IBMMobile on Twitter, and see IBM MobileFirst on YouTube,
Tumblr and Facebook.
Contact(s)
Beth
Schechner
Ketchum
(646) 935-3933
Beth.schechner@ketchum.com
Mike Zimmerman
IBM Media Relations
mrzimmerman@us.ibm.com
(914) 766-4935
1 – Gartner, Magic Quadrant for Mobile Application
Development Platforms - Richard
Marshall, Van L. Baker,
Ray Valdes, Jason Wong, Adrian
Leow 23 July 2015
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SOURCE IBM