Hefty(R) Serve 'n Store(TM) Everyday Interlocking Plates Serve up
a NEW Way to Eat, Store and Reheat Meals
Revolutionary Innovation Simplifies Mealtime
LAKE FOREST, Ill., May 4 /PRNewswire/ --
Here's an everyday plate that can
truly handle a FULL plate of mealtime tasks: serving, microwave reheating and
storing food in the fridge. Hefty(R) Serve 'n Store(TM) disposable tableware
will revolutionize how families serve, store and prepare their food everyday.
Serve 'n Store(TM) plates and bowls feature innovative, interlocking rims that
allow them to be snapped together to become storage containers - every plate is
a lid, and every lid is a plate.
Mealtime in the Kitchen Made Easier
Families are so busy these days that often times they don't even get to eat
dinner together. "Hefty(R) Serve 'n Store(TM) Everyday tableware makes it
simple to serve a meal anytime, store leftovers without a fuss in a truly
disposable container, later reheat and serve again with no extra dishes or
cleanup," said John Schwab, Senior Vice President and General Manager -
Hefty(R) Consumer Products. "Also, just think, no more worrying about kissing
your good containers good-bye when you send food home with guests."
Serve 'n Store(TM) Everyday plates and bowls are available in white 9-inch and
10-inch plates and 24-ounce bowls. Each item connects to its own size, and the
9-inch plate also connects to the bowl to create deeper storage.
Serve 'n Store(TM) Makes Summer Fun Easy
Just in time to dine al fresco, Hefty(R) allows you to pack up your meals and
enjoy the outdoors with ease. Just dish up the meal on a plate, snap another
plate on top and you are on your way to the outdoors - even if it is in your
backyard.
Accent the perfect special occasion with Hefty(R) Serve 'n Store(TM) Party
tableware, which offers a colorful way to entertain and features easy-grip
handles for convenient carrying.
Like Hefty(R) Serve 'n Store(TM) Everyday Plates, Party plates and bowls are
also designed with interlocking rims, so each item connects to its own size,
and are available in red or blue 9-inch and 10-inch plates and 18-ounce bowls.
The Party plates are not to be used in the microwave.
About Hefty(R)
The Hefty(R) brand is one of the nation's most trusted and recognized brands
and is a leader in the following meal and mess management market segments in
which it competes: the drawstring segment of the waste bag market (e.g.
CinchSak(R)), the slider segment of the food bag market (OneZip(R)), disposable
foam tableware, disposable everyday children's plates (Zoo Pals(R)) and
disposable aluminum cookware (EZ Foil(R)).
About Pactiv
Pactiv Corporation, (NYSE:PTV), a $3.4 billion company, is a leading provider
of advanced packaging solutions for the consumer, foodservice/food packaging
and protective/flexible packaging markets. The specialty packaging leader
currently operates in 16 countries around the world. For more information
about Pactiv, visit the company's Web site at: http://www.pactiv.com/ .
DATASOURCE: Pactiv Corporation
CONTACT: Debbie Friggens, MS&L PR, +1-312-861-5277,
Web site: http://www.pactiv.com/